5 Examples of Unsubscribe Buttons That Keep Your Customers

As much as we hate to see our subscribers go, we can’t make them stay without their consent. It’s their right to unsubscribe from an email list if they no longer wish to receive updates from you. A common mistake by most businesses is making it difficult for their respective audiences to unsubscribe from an […]

What Are The 5 Ps of Marketing & Why Do They Matter?

What are the 5 P’s of marketing, and how can your business use them? Our guest writer explains it all. As a marketer, brand, or product owner, you need to distinguish yourself from the competition if you want to grow your business.  Developing a strong marketing strategy is essential to staying ahead of the competition. […]

10 Email Marketing Trends You Need to Know in 2023

Follow this guide for ten email marketing trends you need to know. Email is the real OG when it comes to digital marketing strategies. It’s reliable, it’s cheap, and it can yield awesome results for all kinds of businesses.  While email has remained a solid marketing bet for many years, it’s also always changing. So […]

Landing Page Conversion Rate: 5 Triggers You Should Include For Best Results

Ready to boost your landing page conversion rates? Our guest writer offers five essential triggers to consider when crafting your landing pages. When it comes to making a conversion, a business’ landing pages are its greatest assets. They allow you to quickly convey the benefits of what you offer while also collecting valuable information from […]

8 Ways to Stop Procrastination And Start Doing More Every Day 

We’ve all suffered from bouts of procrastination, but at what point does it become a problem?  If you’re looking for ways to stop procrastination, you’ve likely noticed its negative effects on your team. Habitual procrastination can lead to reduced productivity, depleting engagement, and a disillusioned workforce. Ultimately, this causes poor performance and low-quality work. So, […]

4 Ways to Use Attraction Marketing to Grow Your Brand 

Attraction marketing is an effective way to increase your brand awareness, build authority, and acquire new leads. It aims to lure customers to your business rather than spending time and money on seeking new customers. With 75% of marketers prioritizing this type of marketing, it’s an important technique that cannot be ignored. Attraction marketing can […]

What is Customer Journey Management? Your Complete Guide

If you want to grow your business, then you need to offer a seamless customer experience. This is what customer journey management is all about.  Customer journey management helps you understand your customers and the kinds of interactions they have with your brand. This is important for improving each customer touchpoint and ensuring their experience […]

7 Ways To Earn Customer Loyalty Using Webinars

Brands need to be consistently marketing and reaching out to their target prospects to engage, nurture, and convert them into customers.  This includes earning their loyalty to ensure more recurring revenue from future purchases. Doing so requires you to provide value and engage your customers consistently to foster a relationship. And to do this, you […]

How Cloud Technology Changes Businesses for the Better

Small businesses often struggle to take the leap from early growth to long-term success. With better connectivity and faster computers, cloud computing has changed the way business owners can operate. Repetitive tasks can be automated, and employees can be kept on the same page – including remote workers.  If your business isn’t making the most […]

What is Attraction Marketing & How to Use it to Grow Your Business?

Attraction marketing is when your customers are attracted to purchasing your products without being told to do so. Using attraction marketing in your marketing plan helps you cut through the competition and create a stronger connection with your audience.  This means generating more sales and more brand loyalty.  If you understand the value of inbound […]

How to Improve Email Marketing Security: Everything You Need to Know 

Email is one of the most effective marketing tools available to small businesses. Studies have shown that email marketing offers an impressive ROI of $36 for every $1 spent and is used by 64% of small businesses worldwide.  But, as email marketing has grown in popularity, so has the number of cybercrimes associated with it.  […]

12 Types of Business Tools Every Entrepreneur Needs

Software tools are essential for running a successful business in today’s online environment. In fact, companies typically use 110 software solutions to power their business. That’s a lot of business tools – and the use of software use is only going up. As a small business owner, you simply can’t run a business without the […]

6 Tips to Help You Create a High-Converting Sales Page

You know the page you land on when you’re about to purchase a product? Yeah, that one. That’s a sales page.  With a successful sales page, you convince visitors to convert into paying customers right on the spot.  What elements make a high-quality sales page? The design or visual elements? Persuasive sales copy? You must […]

How to Optimize Your Websites to Increase Website Sales

Want to increase sales on your website? Of course you do. Well, here’s the good news – a few small tweaks to your eCommerce website will go a long way. Forget about complicated marketing strategies or product changes, you just need to implement a few essential tools and tactics that can help your existing website […]

The 7 Functions Of Marketing & Why They’re Important

Want to develop a more successful marketing strategy? Then it’s important to know the seven functions of marketing. Understanding the seven marketing functions is vital for any successful marketer or business. Get these functions right, and they will help you make more sales and expand your business growth.  Far too many marketers don’t understand the […]

11 Essential Productivity Tools for Digital Marketers in 2022

The digital marketing industry is constantly evolving. New technology is released daily, each promising to be more powerful, effective, and efficient. As a digital marketer, you must stay updated with everything happening in the digital world. From browser extensions to social media applications, hundreds of tools are available to get the job done effectively and […]

6 Best Ways to Thank Your Customer

“Thank you” is more than a polite expression. It’s a recognition that you appreciate and respect the support you get from your clients. Your gratitude should feel real and honest since clients are the main engine of your business.  Once you grasp this simple concept, every conversation and choice revolves around the consumer. So here’s […]

The Best B2B Marketing Examples, Strategies, & Ideas You Need to Use

Follow this guide for everything you need to know about B2B marketing, including the ideas and strategies that work. Getting marketing right is a challenge for any business. There’s a lot that you need to consider for an effective marketing strategy, but the most important factor is understanding who your audience is.  Your digital marketing […]

How to Develop an Awesome Content Marketing Plan in 10 Steps

Content marketing is a big topic.  It’s something that all businesses can (and should) be using to attract more customers and make more sales. And it all starts with a solid content marketing plan.  You need to have a clear plan before you start posting on social media and publishing on your blog. This helps […]

20 Email Marketing Strategies & Tips 

Want to put together an email marketing strategy, but you’re not sure where to start? You’ve come to the right place.  Email marketing remains one of the most effective and valuable marketing strategies out there. All kinds of businesses can use it to achieve great results, and it can be used for many different purposes.  […]

.ORG vs .COM vs .NET: Which One is Best for Your Website?

.Org vs .com vs .net – what’s the difference? And which one is best? If you’re building a new website, then choosing your domain name is one of the first things you’ll have to do. When you choose your domain name, you’ll need to consider whether it’s going to be a .com, a .org, or […]

11 Email Marketing KPIs and Metrics You Should Be Tracking in 2023

Understanding which email marketing KPIs to monitor can make or break your campaigns. We’ll cover everything you need to know about email marketing KPIs and metrics in this guide. Monitoring the most important Key Performance Indicators (KPIs) for your email marketing strategy is essential if you want your campaigns to achieve better results. Without following […]

6 Steps to Successfully Launch a Pre-Order Campaign to Build Product Hype

Are you in the business of selling products? Have you ever run a pre-order launch campaign? If the answer is “no,” this article will tell you why you should incorporate pre-orders as a strategic part of your launch and how to do it. Done right, pre-order campaigns can drive awareness and results for new products. […]

8 Ways to Boost Free Trial Conversion Rates

SaaS is growing faster than ever. In October 2021, the average number of SaaS apps used per organization was as high as 110. And three years ago, 70% of US households had a subscription to at least one subscription video-on-demand channel. And it’s not just consumer demand that’s gone up. SaaS businesses are popping up […]

How Long Does it Take to Build a Website?

If you’re building a website, you probably want to get it finished as soon as possible. Your website is the most vital part of your online presence, and most businesses simply can’t function without one. So, how long does it take to build a website? If only you could just say “one month” and set […]

What is GoPuff and How Did it Become a $15 Billion Business?

What is GoPuff and how did they disrupt the convenience store industry? In this guide, we’ll explain how GoPuff was started, how GoPuff works, how GoPuff makes money, and how it became a billion-dollar business. GoPuff started as a delivery service run by students for students. In little more than a decade, it’s grown into […]

7 Smart Ways to Improve Your Google Web Stories for Search Results

We all know that people love to engage and interact with stories. A lot of social media networks have already been using these tappable stories. Google has recently rebranded AMP Stories as Web Stories and now has its own ‘fully immersive,’ ‘best in class’ and ‘amazingly engaging’ version. Web stories have their own dedicated carousel […]

15 Best Business Channels On YouTube You Need to Watch

If you’re looking for helpful resources to grow your business, then the best YouTube channels for entrepreneurs offer some of the most useful information. YouTube is loaded full of interesting and entertaining content, and it can be an excellent place to learn how to grow your business. Whether you want to find out certain tips […]

Who Owns Lululemon and How Did Lululemon Dominate Athleisure?

How do you spot a trend in time to build a $43 billion business out of it? Ask Lululemon founder Chip Wilson. He realized that yoga pants could be functional, comfortable, and fashionable. In the process of starting Lululemon, Wilson also pioneered the athleisure industry. How did Lululemon start? And how did Lululemon’s activewear come […]

15 Graphic Design Trends You Need to Know

Graphic design trends are always changing and evolving. If you want to keep your brand relevant, then it’s important to stay up to date with the latest graphic design trends. Luckily, the variety of graphic design trends happening right now is enormous, with different trends suitable for any kind of brand, business, or design medium. […]

The Rise and Fall Of Peloton: Peloton Problems Explained

In one year, Peloton has gone from a market cap of almost $50 billion down to approximately $12 billion. At the same time, the company has laid off 2800 employees, its founder & CEO stepped down, and its first factory is no longer in development. So how did Peloton go from being the darling of […]

What is OpenSea? OpenSea Business Model Explained

OpenSea is a decentralized marketplace for buying and selling NFTs. It’s one of the most exciting companies to watch right now, with a valuation of around $13 billion. NFTs are everywhere, and people are spending millions of dollars to own them. The founders of OpenSea believe that NFTs are the future, which is why they […]

Who Owns WordPress? Automattic Business Model Explained

WordPress is an open-source project that was never meant to generate revenue. Yet, the project’s founder has used it to create a company worth $7.5 billion. So who owns WordPress and how do they make money? WordPress is a massive platform that powers 43% of all websites. It’s important to understand the different types of […]

How Does Discord Make Money? Discord Explained

How do you go from building a chat app for games to revolutionizing the future of internet communities? Discord co-founders Jason Citron and Stan Vishnevskiy know the answer. They saw Discord grow from 0 to 150 million active users per month throughout the last few years while people used their platform to build communities around […]

Top 16 Marketing Trends You Need to Know This Year

When it comes to online marketing, the one thing you can be sure about is change. If you want to experience marketing success this year, you’ll need to stay on top of all the latest marketing trends. Brands need to plan for the future of marketing and realize how to take complete advantage of the […]

How David Vélez Started the World’s Biggest Digital Bank

David Velez, Nubank founder and CEO, is the most exciting name in fintech. He went up against the biggest banks in Brazil and succeeded incredibly. The no-fee Nubank that he built is now the most valuable digital bank in the world. David Vélez’s Brazilian startup has totally disrupted the banking industry in Latin America. With […]

21 Design Tips to Make Your Website Stand Out in 2023

Website design can make or break a business. By following the right website design tips, you’ll be able to make your site look great while making sure visitors take the actions you want. A well-designed website will get you more traffic and more conversions. Getting your website well-designed isn’t as easy as it might seem. […]

Impossible Foods Business Model: How Fake Meat Built a $4b Company

Do you think it’s possible for all meat consumption to end by 2035? Well, that’s what the CEO of Impossible Foods believes – and as unbelievable as it might sound, the fascinating thing is that it could even happen. Successfully disrupting the billion-dollar meat industry, Impossible Foods has made ‘meatless meat’ the new normal. But, […]

8 Types of Graphic Design All Businesses Need

Great graphic design is essential for the success of any business. No matter what industry you’re in or how big your business is, there are eight types of graphic design that you will need to use. These different types of graphic design usually overlap, but they each require specific skill sets, techniques, and areas of […]

8 Online Business Growth Metrics and KPIs You Should Track

A business can only be as successful as the data permits. If you’re running a company on hunches and intuition, you may experience some success initially, but not in the long term. The fact of the matter is that you can only build a thriving brand on relevant, actionable data. You need to base your […]

15 Small Business Marketing Mistakes (And How To Avoid Them)

As a small business owner, you have a lot of responsibilities and things to keep in mind. One of these is marketing your business. This can be difficult for many due to the time, money, and knowledge required to do it effectively. Marketing your business can’t be overlooked if you want to grow your customer […]

30 Marketing Memes Only Business Owners and Marketers Will Understand

Running a business isn’t easy, and digital marketing can be one of the toughest challenges. As much as we love digital marketing, it’s time-consuming, it’s difficult, and it can be a struggle to get the results you want for your business. That’s why we all need to laugh at a couple of marketing memes every […]

How Canva Became a $40 Billion Business

Women run only 23 of the top 500 companies in the world, but CEOs like Melanie Perkins prove that investors might want to reconsider their choices. Having come up with the idea in college, the Canva co-founder has become one of the richest self-made women in tech in 8 short years, with a net worth […]

How to Promote Your Webinar for Guaranteed Attendance: 22 Strategies

It doesn’t matter how great your webinar is if there’s no one there to experience it. Webinar promotion is one of the most important parts of running an online event and it’s something you have to get right if you want your webinar to be a success. From our experience running webinars on all kinds […]

10 Marketing Tips to Help You Thrive as a Solopreneur

Out of the 30 million small business owners in the US, approximately 81% of them are solopreneurs. Being the only person in charge of your business has loads of benefits, but it also brings many challenges. One of these is marketing. Good solopreneur marketing is essential if you want to attract new customers and grow […]

13 Effective Ways To Optimize Your Newsletter

Email remains one of the most reliable ways to reach your audience while generating $42 for every $1 spent. This means that it is an effective marketing strategy that every marketer should include in their toolkit. With an email newsletter, you can easily keep your audience engaged and your business top of mind, but you […]

15 Best Free and Low-Cost Marketing Strategies for Small Businesses

Low-cost marketing strategies are always a priority for small businesses. You need to get more customers and grow your reach, but you don’t have a big marketing budget to work with. We get it, marketing can seem like a daunting and expensive task to new and small business owners. The good news is that marketing […]

Why Did Hubspot Buy The Hustle (And What We Can Learn From This)?

Hubspot recently acquired The Hustle in a deal that’s rumored to be valued between $25 to $30 million. Why would a leading tech company want to purchase a newsletter? This acquisition may seem odd at face value, but both companies actually form the perfect marriage in today’s digital landscape. Let’s find out exactly why Hubspot […]

Dropshipping Marketing Strategy: 12 Insanely Effective Tips to Boost Your Sales

Want to boost your dropshipping marketing strategy and make more sales for your online store? Then you’ve come to the right place. Ecommerce is massive, with an expected $4.8 trillion total this year. In such a booming industry, dropshipping is one of the most appealing ways for new businesses to get into eCommerce. While there […]

How Marie Kondo Built Her Million-Dollar Empire

Decluttering is a big topic in today’s world. Whether it’s your thoughts or your belongings – minimal living is making a comeback like no other. In a world where everyone wants to start living a simple life, Marie Kondo has emerged as the face of making people’s lives easier and happier than ever before. Founder […]

AI Robots Are Coming For Your Job – The Rise of AI in Business

The World Economic Forum reported that AI machines will replace 85 million jobs by the year 2025. At the same time, 97 million new jobs will be created by 2025 as a result of AI. Will your workforce be replaced by robots, and how will AI affect your company’s future? The idea of robots taking […]

18 Etsy Marketing Strategies to Double Your Sales

Etsy is an amazing place to sell online without needing your own eCommerce store. If you sell handmade goods, vintage items, and unique crafts, then you should definitely be on Etsy. With over 80 million buyers, Etsy can open up a whole new world of sales for your bespoke products. If you want to maximize […]

How to Create a Reddit Marketing Strategy That Gets You More Traffic

Reddit has around 52 million daily active users. It’s one of the most interesting places on the internet, with highly engaged communities. If you get good exposure on Reddit, you can drive loads of traffic to your website. Marketing on Reddit does offer some amazing opportunities, but it’s also pretty tricky to get right. Not […]

10 Ways to Use Live Streaming to Boost eCommerce Sales

Retailers have been using video to attract and interact with customers for a long time. With the advent of the digital age, eCommerce businesses have used video consistently to advertise their products and services across a wide variety of platforms. Live video broadcasts are a relatively recent and innovative way to connect with your customers […]

OnlyFans Uncovered: Valuation and Business Model Explained

Update – OnlyFans Bans Adult Content: Shortly after publishing this article, OnlyFans released the news that they will ban adult material from the site. The ban will come into effect in October, welcoming an exciting pivot for this notorious platform. OnlyFans has quickly become one of the most talked-about online destinations. This notorious subscription-based platform […]

The Ultimate List Of Marketing Quotes: 98 Of The Best Marketing Quotes

This article gives you 98 of the most inspirational marketing quotes from top digital marketing thought-leaders. With so much on our plate, building a brand and running a business can allow you to miss the most simple yet effective ways to solve and improve your marketing ROI. We searched the high and low places of […]

18 Best Plumber Marketing Ideas to Grow Your Plumbing Business

There’s a lot more to running a plumbing business than just fixing pipes – you also need to make sure you’ve got a steady stream of customers. To do this, you need to be using the right plumber marketing ideas and strategies. With the right approach, marketing for plumbers can be easy. You just need […]

How to Use Quora for Marketing: 15 Quora Marketing Strategies and Tips

Quora marketing can offer amazing results for your business. It can get you loads of traffic, help you find a bigger target audience, and improve your brand’s reputation. There are various ways that marketers can use Quora to reach the platforms millions of users. We’ve put together everything you need to know to develop an […]

20 Local Marketing Ideas You Need to Use [Complete Local Marketing Guide]

Local marketing is all about connecting with the right customers in your area. Small businesses are faced with loads of different options when it comes to running marketing campaigns. The thing is, they don’t always apply to local businesses. As a local business, you don’t need to worry about all the high-level marketing strategies to […]

How to Organize a Live Summit: 11 Tips

A virtual summit is an online event featuring presentations by several different speakers on a given topic. Virtual summits or online conferences are powerful marketing tools for both established and new businesses. They are a great way for you to show your expertise in your industry and your connection to leading players in that industry. […]

7 Disruptive Marketing Tips to Win Over More Customers

Disruptive marketing is all about rethinking the traditional and breaking new boundaries in your industry. In today’s world, where consumers are faced with thousands of brands and marketing messages, standing out from the noise is important. You don’t need a big marketing budget or a massive company to start being disruptive. You just need to […]

13 Best Free Graphic Design Tools to Improve Your Visual Appeal

When it comes to your website, blog, or social media accounts, the first thing visitors notice are the visuals. In fact, it takes only 0.05 seconds for users to decide whether they’ll stay or leave. That means the visual appeal of your online presence is highly important. This means you need to design something that […]

Which Digital Marketing Channels Offer the Best ROI?

We’ve got loads of different options to choose from when it comes to marketing channels. When trying to choose which ones are best for your business, it’s important to consider the return on investment (ROI). Marketing ROI is an essential factor when deciding which channels to focus on. Your business needs to develop a marketing […]

15 Successful Real Estate Marketing Ideas to Boost Your Sales

Whether you’re an established real estate agent or are just starting out, having the right real estate marketing strategy is essential. Marketing helps you attract new clients in order to grow your business. If you’re not getting your real estate name out there, then you’ll be losing clients to other real estate agents. Luckily, real […]

19 Auto Repair Shop Marketing Ideas to Increase Customers

Marketing your auto repair shop doesn’t have to be complicated to get good results. It doesn’t matter if you’re new to the world of auto repair marketing or a seasoned expert; the ideas listed here are easy to implement and should give you successful results if you put in the required time and effort. So […]

How to Create Marketing Videos – Video Content Marketing Strategy in 2022

If there’s one thing businesses want to know in today’s digital world, it’s how to create marketing videos that have a big impact. Video content dominates the online space. If your business isn’t implementing a video marketing strategy, then it’s time to start. Video marketing may not be a new idea, but the way that […]

Why Actually Listening to Customers is Important (And How to Do it)

No matter what niche or industry you’re in, your customers have high expectations of you. Listening to customers sounds like a really straightforward thing to do, but so many companies don’t actually get this right. Listening could be one of the most important processes when it comes to keeping your customers happy and returning for […]

Social Proof: What it is & 10 Awesome Ways to Use it in Your Marketing

When a customer faces multiple options for the same product, how do they choose one? They will probably want to see what other customers are doing to help them make a decision. This is the power of social proof. When it comes to eCommerce marketing, social proof is one of the most important strategies for […]

How Many Landing Pages Do I Need On My Website?

First off, if you’re not familiar with landing pages, check out our article, “What is a landing page?“ Do you have a landing page on your website? Of course you do. Landing pages increase conversions, generating leads and sales for your business. But do you need more landing pages? Studies have shown that business websites […]

7 Reasons Why Blogging is Important for Your Business

There are some people that wonder why blogging is important in today’s social media marketing environment. Regardless if you are a small business or a multinational company, blogging is integral to your online content marketing strategy. Still wondering why blogging is important? Here are 7 benefits of blogging: Drive traffic to your website Increase your […]

13 Family-Owned Businesses That Went Global

When most people start a small family business, they dont realize just how far they can actually take it. Usually, these businesses are kept within the community and kept as a small family hustle. Just because you’re starting a mom-and-pop business though, it doesn’t mean you have to think small. Some of the world’s biggest […]

7 Stunning Ways to Use Product Images & Content to Attract New Customers

People often spend a few seconds looking at a marketing campaign as they scroll through their social media feeds and search results. How do you get their attention in such a short period? When you add product images to your content, you give potential customers a better idea of what your brand has to offer. […]

10 Ways Brand Archetypes Improve Social Media Captions & Campaigns

Living in a digitally powered world, social media presence is critical for the success of your brand. Did you know that you only have a few seconds to capture the attention of your audience? How can this possibly be done? By creating compelling social media captions and content based on your brand identity! Not sure […]

9 Proven Digital Marketing Tips to Scale Your Online Business

The Bureau of Labor Statistics found that 50% of small businesses fail within the first four years of existence. Moreover, Forbes discovered earlier in 2013 that only two to three businesses out of ten will survive fifteen or more years. If you want to keep your brand growing, you’ll need to consider scaling as your […]

7 Brands Who’ve Mastered Unique Value Proposition & How You Can Too

In a world filled with billions of people where everyone is connected, standing out as a business has become exceedingly important for any company that would like to succeed within their industry. To that end, having a Unique Value Proposition has a couple of key benefits. Most notably, it is to help your employees better […]

6 Super Easy Ways to Use Reddit for Lead Generation

Reddit is one of the most intimidating social platforms in today’s digitalized world. With its pages looking similar to the traditional messaging board, it consists of a large number of controversial communities and Redditors (or Reddit users). Regardless of the harsh reputation, this American social media is considered the front page of the internet. With […]

7 Easy Steps to Grow your Twitch Channel (With Real-Life Examples)

Gaming has always been a favorite pastime of many but in recent years, it has become extremely popular. We see different consoles and games being released constantly and it’s getting harder to keep up due to the number of games being released. Ever since Youtube has gained popularity, it has also grown in a variety […]

6 Unique Marketing Campaigns We Love & How to Make Your Own

More companies are investing heavily in their digital marketing efforts. Digital ad spending is projected to reach $517 billion worldwide by 2023, up from $283 billion in 2018. That figure is only expected to grow as companies shift more of their marketing budget online. That increased investment means you’re up against some serious competition. So […]

The Beginners Guide to Selling Ebooks Online (With Real-Life Examples)

Are you thinking about writing an ebook to monetize your skills? Then your eyes are in the right place. Ebooks, just like their printed counterparts, have been around for decades. But in 2020, they are poised to grow like never before. By 2025, analysts expect the ebooks industry to grow at an annual rate of […]

Wishpond Guest Blogging Guidelines

Thanks for considering contributing to Wishpond! The aim of the Wishpond blog is to act as an informative, reliable, up-to-date source on digital marketing for practitioners and business owners. Our focus is high-quality articles that reveal well-thought-out analysis, insightful commentary or practical advice on any of the following topics: Email marketing Lead generation/demand generation Social […]

9 Stunning Book Landing Pages Tips to Create Your Own

As an author, launching and promoting your hard work is essential. A landing page is an effective way to boost not only your book’s online presence but your own as well. So how do you create a landing page that not only looks good but converts visitors into buyers and fans, and delivers your new […]

6 Design Tips to Make Your Calls-to-Action Stand Out

The end goal in content marketing is to use your content to generate more leads and customers, and creating engaging and stand out calls-to-action is a major part of that. While creating your content, adding calls-to-action to read related posts, download helpful ebooks on a similar topic, or even sign up for your service or […]

4 Mind-Blowing Ways to Promote Your App with Video Content

If your business has an app, I probably don’t have to tell you that competition is brutal. Thousands of new apps are uploaded each day on platforms like Google Play and the App Store, and it takes a lot to get noticed! Thankfully, video content can give your app that extra push it needs to […]

10 Reasons Why Data Analysis is Important for B2C Marketing

Innovations in marketing are changing the way marketers use data in both B2B and B2C marketing. Not too long ago, data analytics were available only to large companies that could afford to spend a lot. However, today, large as well as small companies can utilize data to learn about their customers purchasing behavior and target […]

16 Surprising Coffee Shop Marketing Ideas to Increase Customers

More than 49% of coffee consumers would rather skip a shower in the morning than skip their coffee. Grabbing that first cup of coffee in the morning, especially at your favorite coffee shop is a must for most coffee lovers. So it should come as no surprise that, on average, a coffee shop sells more […]

15 Savory Food Delivery Marketing Ideas to Grow Your Business

Over the years, the food industry has changed drastically with the help of new social norms, technology, and marketing. With more restaurants offering delivery services, it’s now the norm for customers; dining has become an occasional activity. Gloria Food’s ordering statistics reports that 86% of US adults get food delivered to their front door at […]

14 Easy Gym Intro Offers to Get More Customers Today

As the Godfather once said, “Make him an offer he can’t refuse.” One of the best ways to attract new gym members, and keep them hooked is to offer an incredible gym introductory offer. Gym introductory offers allow new clients to experience a gym before making a financial commitment. An intro offer should always save […]

11 Best Restaurant Landing Page Examples of All Time

A landing page is a single web page that appears in response to clicking on a search engine optimized search result or directed link. It can be a “static” page or series of pages on a website. Landing pages can be used by brands that are B2B (business to business) or B2C (business to customer), […]

20 Fabulous Hair Salon Advertising Ideas to Increase Customers

There are currently over one million companies operating within the U.S. salon and spa industry. With new salons emerging every day, trying to make a name for themselves, and current salons holding on to keep loyal clients, pushing for new clientele can be fierce. Today’s business owners are becoming more marketing savvy. Social media, and […]

Bakery Marketing Ideas: 14 Ways to Get More Customers

Wondering how to market your bakery? In this guide, we’ll uncover the 11 best bakery marketing ideas to help you make more sales. As someone who walks by a bakery every morning, I know just how tempting the industry’s offerings are. And I’m not alone: in the US, bakery products account for almost $311 billion […]

15 Tasty Restaurant Marketing Ideas to Increase Bookings

The menu is ready, the chefs are cooking, and now it’s time to open your doors, and like any business that wants to thrive, you need customers to keep the lights on. But with 88% of restaurants increasing advertising budget each year, competition in the food industry is fierce. With new social media tools, email […]

16 Amazing Spa Marketing Ideas Proven To Increase Bookings & Sales

Marketing your spa isn’t as hard as most people make it out to be. Whether you’re a spa marketing expert or a spa owner learning to be a marketing expert, these tips are easy to follow and should bring you successful results if you follow through and apply some elbow grease. Let’s fill up that […]

10 Best Live Chat and Pop-up Examples to Inspire Your Own

As you probably know, pop-ups and automatic live chat messages are crucial to lifting conversion rates on your website. Having clean and intriguing pop-ups and automatic live chat messages that will catch your website visitor’s attention will improve your conversion rates and help you to engage in meaningful conversation. That’s not only good for building […]

16 Proven Gym Marketing Ideas to Get More Clients Today

Finding the time to market your gym can be hard, but it’s just as important as managing it. Between low sign-ups and an empty gym, you’ll find that a little marketing goes a long way. Whether you’re a seasoned marketer or you’re just taking on the role for your gym, we found some of the […]

10 Creative Spa Content Marketing Ideas to Attract More Customers

Content marketing can be the key differentiator customers use to choose between you and your competitors. Content marketing is so powerful that when compared to traditional marketing programs, content marketing costs 62% less and generates approximately three times more leads. So what is content marketing? Content Marketing Institute describes content marketing as a strategic marketing […]

20 Best Must-Have Slack Apps (Paid & Free)

I’ve worked both remotely and in a cluttered office space. One thing I learned in both places is that team communication tools either help you to successfully execute your projects, or leave your entire department in disarray. Slack is one of the best tools to communicate and organize your team and projects all in one […]

30 Proven Website Marketing Strategies to Get More Customers

Sales have dropped, and traffic is slowly dwindling, it looks like you might have a problem on your hands. It sounds like you might need help with your website marketing strategy? Your business website is one of your most important marketing tools today. The more you promote your website, the more clicks from potential customers […]

6 Experts Advice to Develop an Engaging LinkedIn Content Strategy

LinkedIn is no longer just a hub for job seekers and recruiters to connect. In recent years, it’s proven itself as a valuable platform to share your content, engage with decision-makers, and even find influencers you can collaborate within a project or venture. However, if you think that your LinkedIn content strategy would be anything […]

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