Top 10 Active Growth Hackers Who Give Game-Changing Advice
This article gives you the 10 growth hackers with the most impressive track records – people who have found success time and again in different industries and with different companies. More importantly for our purposes though, these 10 growth hackers are the most active. These are the guys who continue to write, podcast, consult and […]
5 “Big Money” A/B Tests that will Actually Touch your Bottom Line
A/B test your landing page’s headline and get a 5% conversion rate increase. A/B test the color of your webinar page’s CTA button and get a 7% conversion rate increase. A/B test the number of form fields you have on your online promotion and get a 6% conversion rate increase. All well and good. No […]
The Ultimate Guide to Conversion Rate Optimization (3) Compliance Tactics
Compliance tactics are a significant part of social psychology, as they deal with an individual (or brand’s) ability to get what he, she or it, wants. Compliance affects our everyday behavior, from asking your partner to grab you a glass of water before bed to a business-meeting discussing billion-dollar corporate takeovers. There are three primary […]
The Ultimate Guide to Conversion Rate Optimization (9): The Psychology of Color
Satyendra Singh, of the University of Winnipeg, conducted a 2006 study on color in marketing. Her study’s abstract says it all: Click to Tweet ”Color is ubiquitous and is a source of information. People make up their minds within 90 seconds of their initial interactions with either people or products [and] about 62-90 percent of […]
The Ultimate Guide to Conversion Rate Optimization (10): The Psychology of Images
If I describe to you a line that is curved such that its ends coalesce and every point on said line is equidistant from a central focal-point, can you picture exactly what I’m talking about? What if I showed you this? The phrase “a picture is worth a thousand words” is about as cliche in […]
The Ultimate Guide to Conversion Rate Optimization (11): Creating Trust
You may have heard of the Trust Economy. In the past 10 years or so it’s exploded in popularity and renown. Essentially, the Trust Economy is the theory that reputation, trust, and an inherent belief in the goodness of people are creating a new economy, one that can be (like US Dollars) be exchanged for […]
The Ultimate Guide to Conversion Rate Optimization(8): Designing for Conversion
Click to Tweet When researching for this guide I seemed to, time and again, come across Ross Johnson of 3.7Designs, a web designer and blogger on the East Coast. His discussions about design psychology were invaluable. He was kind enough to supply me with a quote, and, as I couldn’t explain it any better myself, […]
The Ultimate Guide to Conversion Rate Optimization (12): Simplifying The Process
How many barriers are between your website visitor’s arrival and the result they want from you? That question is a huge part of UX, and it’s an essential one when designing your company’s online funnels. Are there barriers in design? Is it hard for your visitor to find what they’re looking for? Are there barriers […]
The Ultimate Guide to Conversion Rate Optimization (7): The Psychology of Consumption
You would think that purchase activity is based on a need, the quality of a product, and the price of that product. Right? If you’ve been paying attention to this guide, you’ll be ready to scoff at the simplicity of that statement. And you’d be right. The way we consume (or purchase) a product or […]
8 Spectacular Snapchat Marketing Strategies to Grow Your Business
Are you looking to grow your business? Have you made Snapchat a part of your social media marketing strategy? Between 2015 and 2016, Snapchat’s monthly active users doubled from 100 million to 200 million users, showing significantly faster growth than Facebook, Instagram, and Twitter. With an overwhelming 75% of these 200 million users being active […]
6 Best Triggered Email Marketing Campaigns Revealed
Step back for a moment. Imagine this, it’s the winter of 2009. Kanye West just stole the stage from Taylor Swift at the Much Music Video Awards declaring “Beyonce had the best video of the year.” You sit speechless watching it all unfold with a brand new iPhone 3 in hand. Now fast forward to […]
Digital Strategy: How to Curb Digital Disruption
Digital disruption is a term that can have you sitting on the edge of your seat, worrying about what digital trend is looming around the corner, waiting to make you change (again) the way you run your business. Digital disruption is inevitable. However, by implementing the digital strategy defined in this article, you can start […]
How We Increased Our Blog Traffic by 15K In One Month
A few months ago, the Wishpond marketing team sat down to discuss how we were going to meet our new KPI for the month: traffic. At a 10% increase month-over-month we were tasked with increasing our unique visitor count by a whopping fifteen thousand people. To reach this goal we had to look back and […]
6 Types of Content We Used to Grow a 250,000 Reader Blog
282, 516 — that’s how many page views the Wishpond blog registered last month. And since the majority of our free trials and product upgrades come from our blog, that’s a number that’s had a significant impact on our bottom line. But getting to that number wasn’t as hard or impossible as you might think. […]
How to Rapidly Grow Your Twitter Following
Let’s go back in time, circa 2007. Social media was just about to become a major “thing” and all us “millennials” were signing up in droves. These were the days when you would see real time updates on your Newsfeed instead of things that Facebook “thought” you wanted to see. Of the two big players […]
How to Use Trust Psychology to Improve Landing Page Performance
Trust, more than almost any other factor, guides every decision that we make. Would you pay that shady guy in the back alley $200 bucks for an Apple Watch? Probably not. Even if the guy told you the watch was in perfect condition and that it was $600 at the Apple store, most people would […]
What Makes a Successful Contest?
Running a social media contest is one of the best ways to attract a targeted list of leads for your business. That’s because social promotions are fun, and users find them easy to understand and easy to engage with. If setup correctly, contest’s also have a natural element of virality built into them. Meaning that […]
Homepages are Dead: The Rise of The All Landing Page Website
How are you directing people to your website? Let me count the ways. Holler if you see one that doesn’t need its own distinct landing page: Google Search Google Adwords or Social Advertising Campaigns SEO Campaigns Link Referral See one? Perhaps you’re thinking “Google Search”? Here’s the problem. It was actually a trick question – […]
3 Social Media Metrics That Matter to Real, Growing Organizations
As digital marketers we look to specific metrics and data points to tell us if our campaigns are a success or not. In digital advertising for example, we can see whether or not our advertising campaigns are capturing new customers at a viable cost per acquisition (CPA). We want a positive return on our investment. […]
Wishpond’s State of Social Media Industry Report
In 2016, as in the years before it, social media growth is at an all-time high. The pillars of social – Facebook, Instagram, Twitter, and LinkedIn – continue to rule, with other platforms like Snapchat and Pinterest hot on their heels. As a business, having a social media presence is no longer just encouraged. It’s […]
Wishpond + Thankster: Automate Greeting Cards To Score More Customers
In a noisy digital world, it can be hard to cut through the clutter to really get someone’s attention. That’s why Wishpond has teamed up with Thankster in order to provide on-demand handwritten cards, all delivered seamlessly through marketing automation. Handwritten cards are a personal way of saying “thanks for being a customer,” “welcome to […]
5 Ways Startups Can Handle Marketing on a Budget
Are you launching a new business and looking for affordable ways to market your product or services? Marketing your startup can be time consuming, expensive, and confusing – but this article can help. We’ll take a look at the easiest ways to market your startup, even if you’re on a shoestring budget. Let’s get started. […]
16 Impossibly Awesome WordPress Plugins That Supercharge Your Website
I’ll start this article off by admitting that I’m a fanatic… fanatic about WordPress websites. I literally recommend WordPress to anyone who asks me about creating a website for their brand or business. The fact that 26.4% of the ENTIRE internet hosts their websites on WordPress leads me to believe that you’ve come across a […]
Three Tailor-Made Approaches to Content Marketing with Infographics
Putting all of your proverbial eggs in one basket can be the Kiss of Death to a marketing campaign. Today, with so many different avenues for brand promotion including print, social media, email, and video, marketing professionals and business owners know the power of diversification. Infographics are an unexpectedly powerful tool that many are finding […]
The Most Significant Information You Need to Get from Leads
What are you doing with your leads once you get them? Are you turning them into customers? Hopefully the answer to that is “We’re trying our hardest!” No matter if you’re sending your leads to a CRM or leads database or straight to a sales associate, the information you have on that new lead is […]
6 Real-World Popup Examples that are Absolutely Crushing It
You’ve probably been seeing more and more popups or overlays around the web. It seems like everywhere you go they’re already there. And you might be wondering why… It’s because they work! This article will show you six of the most successful Wishpond popups from the past couple months. These real-world popup examples are from […]
State of Lead Generation Industry Report
Focus on lead generation has reached an all time high – with no signs of slowing down anytime soon. This has been caused in part by the exponential increase in the amount of information and content available online. Consumers are now able to take their time researching, vetting, and comparing brands which resonate with them […]
6 Captivating Instagram Ad Campaigns
We’ve been writing a lot about Instagram lately, and with good reason. The platform has shown immense growth in recent years, and it’s only getting bigger. Like my friend Jordan mentioned in For the Gram: The Anatomy of a Perfect Instagram Ad, it’s time to start paying attention to the power of Instagram advertising. I’ll […]
Reach Local: How to Create a High-Converting Local Landing Page
Are you a local business owner? Are you using landing pages for your local business ads? Before sitting down to write this article I did some research on local businesses advertising in my area. From what I saw, most businesses were using local search ads to promote themselves (great!) but these ads pointed to their […]
6 Powerful Ways to Add Value to Your Lagging Landing Pages
Do you use dedicated landing pages for all of your digital advertisements? Are they performing as well as you would like? The process of optimizing your landing pages for maximum conversions can be a tricky one. It is a long journey fraught with bumpy roads and speed bumps without much of an endpoint in sight. […]
6 Flammable WordPress Popups For Explosive Newsletter Growth
Do you have a WordPress site? Are you trying to grow an email list? If so, then there’s few tactics that work as well as a good old-fashioned newsletter popup. The reason newsletter popups are so effective is because they can be triggered strategically while people are consuming your content, and generally require very little […]
6 Fundamental Tools For Social Media Success
Do you manage several company social media channels? Are you finding it difficult to manage it all? If you’re the one responsible for sharing, tweeting, gramming, pinning, vlogging for a business, then there’s a good chance you’re overwhelmed by it all. Audiences must be attended to, content must be created, and best practices must be […]
4 Unexpected Ways Infographics Increase Lead Generation
Did you know that images are processed 60,000 times faster than words, or that marketers have only a couple seconds to make an impression before someone’s attention is pulled away by something else? This is, arguably, why infographics have become so popular; they garner visual attention while also informing and persuading in much less time […]
5-Step Guide To Mastering Your Paid Search Keyword Strategy
If you’re starting a new PPC campaign, there are alot of things to consider. How can you know which keywords will bring you success? Do you just follow your gut? Hold a brainstorming session? Throw darts at the dictionary? Unfortunately, a lot of companies take this kind of disorganized approach… and do terribly as a […]
How to Repurpose Your Content Into Powerful Lead Generating Incentives
Do you have a blog? Do you generate leads? Lead generation (through gated content) plays a pivotal role in the sales funnel of many businesses. It certainly has a central position in ours. But it’s exhausting – who are we kidding? Creating an entire ebook from scratch? Infographics, slidedecks, white papers, reports – everything you […]
Snapchat: From Refuge for Teens to Branding Powerhouse
Wishpond is happy to publish this guest post from marketer Nick Rojas Once a novelty app for young people seeking refuge in a social media network that wasn’t on their parent’s radar, Snapchat is now a branding powerhouse. The app’s 100 million daily users represent 18% of all social media users. With 9,000 snaps sent […]
30 Best Instagram Business Tools to Help You Create Better Content
In the last five years no other social media platform has grown as fast as Instagram. Not Twitter, not Facebook. Instagram not only boasts one of the highest number of users, but also the highest rate of engagement amongst users. Instagram users are far more likely to like, follow, or share content than any other […]
How We Got Featured On The Front Page Of Slideshare
“We just got on the front page of Slideshare!!” shouts my content editor as he peeks his head over a desk divider. “Let’s boogie!!” – cue 60’s disco music. But before our team breaks it down “funky time”, let me rewind a little. For years we understood the power of Slideshare. We heard about the […]
Sharing is Caring: Facebook’s News Feed Algorithm Update
In a post to the Facebook blog on Wednesday, June 29, 2106, Facebook announced yet another update to their ever-changing News Feed algorithm. As much as Facebook has grown in the past years it has struggled to find a comfortable balance between its business/advertising sector and users. We’ve reported on the changes Facebook made to […]
How to Create Free WordPress Landing Pages without a Plugin
WordPress powers most of the websites on the internet. A staggering 27% of the websites in the world and 56% of the content management system market, in fact. The low-cost and user friendly interface lets webmasters and business owners easily design their own website and publish content for their audiences. One overlooked benefit to using […]
7 Landing Page Growth Hacks To Skyrocket Conversions
Creating a high converting landing page can be one of the most rewarding and frustrating tasks assigned to any marketer. And that’s because there’s an unlimited number of variables that go into why a page converts or not. At any given time there can be issues with your traffic, page design, copy, images – the […]
7 Lessons We’ve Learned From Running 31,307 Social Media Contests
Wishpond has been running social media contests for five years now. Before our marketing suite expanded to include a landing page builder, popup builder, and marketing automation — social media contests were our bread and butter. We’ve been around since the beginning, offering simple solutions to businesses that want to run exciting social media contests […]
For the Gram: The Anatomy of a Perfect Instagram Ad
A lot of buzz has been circulating Instagram the past few months with the release of new business tools and the new Instagram algorithm. This algorithm change puts a new emphasis on Instagram’s (previously pretty neglected) advertising platform. If you haven’t been paying attention, it’s time to start taking notes. Now, the advertising you create […]
Marketing Automation Made Simple
Marketing automation shouldn’t be scary. Perhaps the terminology sounds like it’s beyond you: lead profiling, interruption-based marketing, email drip campaigns, workflows – but it’s not. Seriously. The guy who wrote this article (me) has an English degree and can’t seem to keep CSS from coming in one ear and flying out the other. And yet […]
How To Add Social Media to Your Lead Nurturing Strategy
Utter the phrase “lead nurturing” and marketers will shudder in fear. Fear of being sent away to the dark corners of the office creating long and complicated email drip campaigns — the stuff marketing nightmares are made of. But at the end of the day, complicated or not, lead nurturing is an absolute necessity if […]
Growth Hacking: How We Drove 82% More Blog Visitors to Pricing
Wishpond added its blog overlay about 9 months ago, and immediately saw some serious results. But we know, after years of testing, that an early positive just means there’s potential for more growth. We’ve fallen victim to the “If it ain’t broke, don’t fix it” mentality too many times. Just cause it ain’t broke, that […]
Trending Titans: 6 Facebook Tips for Your Business
This is the second edition of my Trending Titans series, which focuses on finding out what makes the biggest brands on social media so effective in their marketing, and how you can apply these things to your business. Previously, I covered Instagram in Trending Titans: 6 Lessons Taught by Instagram’s Biggest Brands, which featured Nike, […]
25 Proven Businesses You Can Start with a Landing Page
The internet is packed with opportunities, the trick is finding which ones are right for you. If you’ve been sitting on the fence about getting your own venture going, then look no further because we’ve compiled 25 of the best and easiest business ideas that you can get started using a single landing page. And […]
Introducing Wishpond’s New Popup Editor
The wait is finally over! Wishpond is excited to be announcing the official release of our brand new popup editor. It’s been months in the making, hundreds of user requests, and countless hours of coffee and coding. But the day has finally arrived. You can now use the power of Wishpond’s drag-and-drop builder to create […]
6 Places to Syndicate Your Content
Let’s say I started a blog that reviews and reports on home meat smoking equipment. I’m at the beginning of my blogging journey and I’m focused on creating excellent content for those interested in smoking their own meats at home. I’ve been creating content — blog posts, recipes, graphics, videos — that I’m sure my […]
Why Popup Overlays are Taking Over Lead Generation
It’s not even an argument anymore. There are enough sites out there with some form of popup overlay that I can stop arguing about whether or not your business should consider them. At Wishpond we use entry, exit, scroll and javascript popups throughout our site for lead generation. We’ve increased our blog signup rates by […]
17 Marketing Influencers Share Their Favorite (Little Known) Apps
Millions of Twitter followers, hundreds of thousands of Facebook fans. What’s the one thing that every single marketing influencer has in common? If you thought it was mobs of loyal followers, then you’d be partially right. What separates a marketing influencer from everyone else is their brand appeal, their wealth of knowledge – the tips […]
Trending Titans: 6 Lessons Taught by Instagram’s Biggest Brands
These days, snapping photos is second nature, and having a social media presence isn’t just recommended – it’s essential. And though Facebook and Twitter remain king and queen, Instagram is quickly rising in prominence as social media’s place-to-be. It’s no surprise, then, that Instagram is home to some of the largest brands in the world, […]
7 Important Instagram Algorithm Changes You Need to Know
You’ve all heard the rumblings. They said it was coming. Now, it’s here. The Instagram news feed is now algorithmic — just like Facebook. This means that Instagram will not show you content chronologically, but instead based on what Instagram thinks you want to see. If Instagram is an important part of your business strategy, […]
6 Growth Strategies to Maximize Your Influencer Marketing Efforts
Wishpond is happy to publish this guest post from Shayla Price, a B2B content marketer (and influencer herself) from Fort Lauderdale. Social media is the lifeblood of modern digital marketing. We live in a connected society, and social media is the best way to interact with consumers. As Jesper Termansen (the CMO of Templafy) says, […]
8 Email Marketing Automation Workflows You Can Use Today
Hold on, what is email marketing automation and why does my business need it? Email marketing automation is the process of setting up automated emails and email drip campaigns to be sent to your customers when they perform specific actions on your website. If your business has an online presence, you obviously can’t be there […]
The 3 Step Formula for Creating an A/B Testing Hypothesis
I have a confession to make. I used to run random A/B tests simply for the sake of running another test. I’d read articles like 50 A/B Split Testing Ideas, jot down my favorite ones, and then come into work the next day ready to add a picture background or try a new CTA. But […]
Beginner’s Guide to Growth Hacking: 9 Tips for Entrepreneurs
You’ve probably heard of growth hacking. You may think it’s just a buzzword, startup jargon used only in San Francisco by guys with $2,000 suits and bare feet. You’d be wrong. Growth hacking has become an essential element of starting and growing a new business. At Wishpond, we all play a role in growth hacking. […]
75 Can’t Miss Tips: Build your Business with Social Media
Have you been doing social for a while, or perhaps you’re just getting started? Either way, an important part of finding success with social media marketing is keeping up to date with the latest trends, strategies and tools. This article will give you 75 modern social media strategies for Facebook, Twitter, Instagram, and social media […]
Putting The Pizzazz into PPC Advertising
What do boring people, bland food and lesser-clicked advertisements have in common? They all need a bit of pizzazz to place them center stage! How can you put some pizzazz into your PPC advertising? This article gives you four strategies to do just that… Search Advertising (Text Ads) Within search ads there’s often whole bunches […]
Q&A Series: The CopyHacker Joanna Wiebe
We’re back with another Q&A with the CopyHacker herself, Joanna Wiebe. Joanna is known for her tack sharp writing skills on CopyHackers.com and for helping companies use copy to “convert like mofos using li’l ol’ words, old-skool copywriting and new-skool smartz”. We wanted to pick Joanna’s brain to help us get the most out of […]
The Hottest Landing Page Trends of 2016 So Far
As of writing this we’re halfway into 2016 — congratulations for making it this far! If you haven’t already been deported by Donald Trump, killed by a new super virus, or shamed on the internet, I’d say you’re winning. As you may know, we here at Wishpond eat, sleep, and dream landing pages. We’re always […]
How To Get More Members For Your Gym
If you own and operate a gym then you know how important it is to be constantly finding new members. Sadly, people quit going to the gym all the time — and you need to find new people to take their place. But you’re not a marketer. You don’t have the time or money to […]
5 Ways You Can Do More With Your Website Traffic
Have you put a lot of time and energy into driving traffic to your website? Would you like to ensure that every person who visits your site has the highest chance of becoming a paid customer? You spend a bunch of money on social media marketing, Adwords, Facebook Ads and inbound marketing. And while optimizing […]
20 Tactful Instagram Tips You’re Missing Out On
Instagram has grown exponentially in the last few years and is no longer the neglected little cousin of the social media world. Brands who had given Instagram the cold shoulder in the past are now scrambling to grow their audience on the platform which now boasts over 400 million users — far exceeding Twitter. I […]
How You Can Use Landing Pages to Validate Your Product Idea
You’re an entrepreneur. The only problem is you don’t have a business. You read post after post online about how companies grow to multimillion dollar stardom. Their founders smile at you from the cover of magazines telling you things like “focus on building a great team” and “never stop testing”. You stare back wondering how […]
Feature Release: Your New Personal Booking Assistant
The Wishpond team is excited to release an epic new feature: the Appointlet + Wishpond booking system integration. You can now book appointments right on your Wishpond landing pages with Appointlet. By being able to book appointments with your sales teams directly on your landing pages you’ll be able to shorten your sales cycle and […]
Q&A Series: Rand Fishkin – The Wizard of Moz
To continue our fun Q&A Series, Wishpond had the privilege of chatting with the Wizard of Moz himself — Rand Fishkin. Aside from owning one of the dopest nicknames in marketing, Rand is known as a figurehead in the SEO community and offers-up some of the most valuable SEO content around in his Whiteboard Friday’s. […]
The Top 28 Social Media Marketing Articles You Need to Read
Depending on who you believe, the amount of content on the web is doubling every 18 months or so. You can take a second to absorb that fact if you need it… Of course we here at Wishpond are just as guilty of diving into the content pile as anyone, but let’s put that to […]
The 7 Characteristics of a Profitable Instagram Strategy
Are you wondering how to improve your Instagram profitability? Would you like to boost Followers and engagement on the Instagram platform? This article will break down 7 profitable Instagram strategies. I’ll show real-world examples of what it looks like when these strategies are implemented by some of the most successful and profitable Instagram brands out […]
How Landing Page Videos Create Massive Value and Drive Conversions
Sometime in 2011 two men named Mark Levine and Michael Dubin met at a party and bonded over their mutual dissatisfaction with the razor blade industry. They shared a similar distaste for the greedy razor companies and their overpriced razor blade offerings. For as long as anyone has known, the razor industry had been dominated […]
Q&A Series Featuring Chris Smith
We had the pleasure of interviewing the bestselling author and entrepreneur Chris Smith for this week’s Q&A series. Chris is the co-founder of the marketing agency Cuyrator, and a highly sought after business and marketing coach. Chris’s most recent book, The Conversion Code has been one of the most well received sales and marketing books […]
Growth Hacking: 100 Hacks, Strategies & Techniques
As of writing this, I’m currently a part of a startup that’s grown to over 250k unique pageviews a month, and over 300k signups to date. And while I’m happy to say that we’re on a good track, the path to that marketing success wasn’t glamorous. It was paved with hundreds of failed A/B tests, […]
5 Reasons Why Your Headlines are on Life Support
So you’ve spent hours creating a wonderful piece of content but your analytics is showing that no one is consuming it. They’re seeing your content but not reading past the headline, let alone getting anywhere near your CTA. What’s happening? Sometimes creating the perfect headline can take more time to develop than the actual content. […]
50 Easy-to-Tweet Marketing Quotes
Content with relevant images gets 94% more views than content without relevant images. On Twitter, this is even truer. Research shows that tweets with photos get 313% more engagement than Tweets without. The marketing quote images in this Slidedeck are easily Tweetable. Just click the button and you’re good to go! 50 Tweetable Marketing Quotes […]
Q&A Series: Johnathan Dane of Klient Boost
Wishpond is fired up to bring you an interview with PPC all-star Johnathan Dane. Johnathan owns and operates KlientBoost a successful PPC & CRO agency in Costa Mesa, California. Johnathan and his team bring a fresh perspective to the typical PPC agency game by incorporating a strong focus on beautiful user experiences. Johnathan agreed to […]
5 Instagram Contest Types and Examples
Instagram contests are a great way to generate more followers and drive more engagement within your network of Instagram Fans. But depending on the type of business you have, what time of the year it is, and what your marketing objectives are, different types of Instagram hashtag contests will make sense for different types of […]
Q&A Series: Featuring Mark Cuban
Wishpond is excited to bring you a Q&A session with one of the most successful entrepreneurs of all time, Mark Cuban. Mark Cuban scaled and sold multiple businesses in the 1990’s, eventually resulting in the acquisition of his company broadband.com to Yahoo for a $5.7 billion dollar valuation. He’s now an investor, owner the Dallas […]
The AIDA Formula: Solving All Your Landing Page Copy Woes
When it comes to landing pages marketers often have trouble with one part — creating compelling copy that makes visitors convert. Not all of us can write with the prose of a veteran copywriter so it helps to have a simple formula, based on proven results, to follow. If you haven’t heard of it already, […]
Danny’s Battle with Kidney Failure: In Need of a Donor
The Wishpond blog gets about 250,000 readers each month, and that’s something we’re very proud of. And, 99 times out of 100, we use that audience to educate and inspire marketers to achieve their business goals. Today though, we’re going to use that audience for something else… This is Danny Fan: Danny is one of […]
The 5 Reasons Why Your Headlines are on Life Support
So you’ve spent hours creating a wonderful piece of content but your analytics show that no one is reading it. They’re seeing your content but not moving past the headline, let alone getting anywhere near your CTA. What’s going on? Headlines can sometimes take more time and skill to develop than the actual content itself. […]
How to Validate a Successful Business Idea in Your Neighborhood
“Steal your business model. We don’t have a shortage of business models, it’s okay if you pick one that’s already working for someone else.” – Seth Godin The world is a big exciting place so I often come across business ideas that are so memorable that I find myself asking “Why doesn’t my city have […]
Template Thursdays: 3 Use-Cases for a Versatile Landing Page
One of my favorite parts of my job in the past year has been messing around with the Wishpond landing page builder and creating pages which make me look good. And I mean good. It doesn’t take much time, experience or design talent (thank God) to create something seriously good looking. You’d almost think I […]
Q&A Series: Nir Eyal – On Hooks and Habits
This past week we had the opportunity to grill Nir Eyal on his advice for growing businesses. His answers are the start of the Wishpond Blog’s Q&A Series – a series we’re very excited to be offering our readers. Nir Eyal is a writer and thought-leader at the forefront of behavioral design and the author […]
How to Leverage the Power of Your Email List to Get More Leads
You’ve heard it before, an email marketing list is the key to making sales online. Internet marketer Jeff Walker famously said that he “didn’t have a retirement plan, he had an email list,” alluding to how lucrative and reliable a good quality email list can be. But what is it about an email list that […]
Wishpond + Zapier: The Easiest Way to Automate 500+ Apps
Wishpond is excited to be announcing the official release of our brand new integration with Zapier. Zapier is a platform that allows users to connect with over 500+ apps, all from a single place. Use Zapier to automatically send your new Shopify customers into a customer list inside of Wishpond, or to automatically create a […]
The 9 Best Books for Growth Hackers
If marketing is hard, growth hacking is even harder. And that’s because rapid growth requires a careful balance of tactical knowledge, foresight, and at the end of the day, guts. Luckily, some brave souls have gone before us. They’ve built billion dollar enterprises from nothing. They’ve utilized traditional channels in ingenious ways, and pioneered new […]
Template Thursdays: A Squeeze Page Worth Exploring
They say “success is preparation meets opportunity”. Well lucky for you, we’ve done the preparation for you. Wishpond is excited to announce 5 brand new templates for this weeks Template Thursday. By popular demand, our designers have created exclusive templates for real estate, healthcare, ebooks, and more. But rather than writing about these 5 new […]
6 Tips for Running Your Successful Giveaway
Wishpond is happy to be publishing this guest post from Cathy Habas, content marketer at Build Niche Links Running a giveaway promotion is a great way to drum up excitement for your brand, gain new social media followers and improve your site’s performance in search engine rankings, just to name a few. But as with […]
The Last Landing Page CRO Checklist You’ll Ever Need
Even before you start testing, you need to get off on the right foot. Sure, testing is important, but let’s maximize the chance of your landing page converting optimally the first time. Before publishing your first landing page, go through this checklist of 22 conversion rate optimization necessities. #1. My landing page’s color scheme contrasts […]
How to make prime rib social media content on a ground beef budget
Us content marketers have all been through the routine before: We develop a bold social media content calendar filled with amazing content ideas that involve videos, graphics, interviews, podcasts, and everything in between. Then we run around like maniacs to coordinate and produce everything with designers, developers, photographers, etc. Often, marketing teams believe that their […]
A landing page built to work for you
This week we’re featuring the new “Book Your Spot” landing page template. This is just one of the five innovative landing page templates Wishpond has released this week. Click here to explore all 5 new templates now. “Book Your Spot” Landing Page Template Why we love it: The “Book Your Spot” landing page template is […]
How Marketing Automation Works and What it Can Do
What is marketing automation? Marketing automation is the use of software to automate repetitive tasks related to marketing activities and connect and optimize different parts of the entire marketing funnel. But let’s break that down a bit. You want to collect and label every lead as they come into your business. You know it’s important […]
How an Effective A/B Testing Strategy Improved Conversion Rates by 37%
Wishpond is happy to publish this guest post from Jacob Baadsgaard. No matter how good you are at marketing, there’s always room for improvement. This is especially true when it comes to landing pages. There’s no set formula for creating a high-converting landing page. To get a great conversion rate, you need to answer a […]
How to Use a Fan-Only Promotion to Turn Followers into Leads
This article will give you a step-by-step guide to a strategy which will monetize your social media efforts and turn your Followers into leads quickly and easily. This walkthrough outlines how to create, run, promote and track the success of a Fan-Only social promotion. It’s a four-step process from brainstorming to final sale: Brainstorming the […]
Do you Have Any Questions About Landing Pages?
We’ve got the answers. Each of these 26 common landing page questions has been answered in a short and to-the-point article (none more than 600 words), giving the answer you need without the fuss. If you’d like any other questions answered, throw them out in the comment section below and we’ll see what we can […]
3 Quick Strategies To Boost Stagnant Sales
Struggling to boost stagnant sales? Customers in your sales funnel not converting? Thinking about running a site-wide sale? Hold it right there cowboy. There’s no need for that yet. The fact that your sales are slowing down could be due to a variety of things. It could be an issue with your… Website navigation User […]
A New Ebook Template You Can Rely On
Not all landing pages are created equal. And our brand new Ebook Showcase template can attest to that. Built using industry best practices for design, layout, and conversion principles, the Ebook Showcase template has everything you need to effectively promote your new ebook launch and more. But rather than telling you how amazing this new […]
How to Master Gym Advertising Using PPC
Marketing your gym using PPC advertising is one of the fastest and easiest ways to generate more leads and customers online. If you’re a gym owner, on the marketing team at a gym, or are thinking of soon entering the fitness industry, this guide will walk you through the three steps necessary to set up, […]
21 Awesome Spring Contest Examples
Looking for a way to boost your sales and generate more leads this spring? Have you considered running a contest themed for the season? Seasonal promotions are one of the best ways to engage with your audience and attract new customers in the process. Especially in the Spring time, take advantage of people getting outdoors […]