IGTV vs Youtube: Six Tips to Choose the Right Video Platform for You
Most content marketers and business owners seem to ask a common question when it comes to video marketing. Which platform should I upload my videos to: IGTV or YouTube? When compared to YouTube’s long-standing years of dominating the video marketing industry, IGTV is the new kid on the block. Yet since Instagram announced that IGTV […]
4 Tips to Master Single Keyword Ad Groups for Ecommerce PPC Ads
Today we’re diving deep into the world of PPC ads for the experts. The verdict is in. Single keyword ad groups (SKAGs) can help improve your quality score along with the overall effectiveness of your PPC campaigns. By using a single keyword per ad group, you can be sure that your ad, keyword, and landing […]
7 Easy Steps to Grow your Twitch Channel (With Real-Life Examples)
Gaming has always been a favorite pastime of many but in recent years, it has become extremely popular. We see different consoles and games being released constantly and it’s getting harder to keep up due to the number of games being released. Ever since Youtube has gained popularity, it has also grown in a variety […]
Case Study: How The Scent Market Made Over $34,000 With Just One Offer
Having a unique offer is a powerful pull for new and current customers to follow through on their purchases. With the holiday season approaching you can anticipate sales flooding your eCommerce store. But the same can’t be said for those long dry spells in between holiday seasons. The Scent Market faced this exact problem in […]
5 Real-Life Examples of Facebook Retargeting Strategies That Work
Facebook is the biggest social network — and not just by a little. With 2.41 billion monthly active users, it’s the third most visited website in the universe, only outranked by Google and YouTube. A whopping 71% of users log in every single day, with more than half logging in several times a day. Plus, […]
6 Unique Marketing Campaigns We Love & How to Make Your Own
More companies are investing heavily in their digital marketing efforts. Digital ad spending is projected to reach $517 billion worldwide by 2023, up from $283 billion in 2018. That figure is only expected to grow as companies shift more of their marketing budget online. That increased investment means you’re up against some serious competition. So […]
The Best Time to Post on Instagram & Best Posting Practices to Follow
As social media for business has grown over the past couple of years, social media platforms like Instagram give brands leverage with their algorithm due to high engagement levels. It’s no wonder the term “best time to post” is on the top of people’s minds. After all, posting at the best time is one of […]
5 Top Customer Appreciation Emails to Send to Improve Customer Loyalty
So, your business is doing well. Customers are happy and you are getting good feedback. Yet, things aren’t as successful as you had planned. And you have noticed one thing; you are struggling to keep a loyal base of customers. Of course, you can use VoIP services to contact customers and make a connection that […]
4 Overlooked Ways to Increase Your Website’s Search Engine Rankings
Publishing long-form content, building backlinks, optimizing your site speed and title tags, and so on — you’re aware of the fundamental best practices. While implementing these search engine optimization (SEO) techniques is all fine and dandy, all your competitors are doing the same. So when it comes to outranking your competitors on Google, you don’t […]
45 Best Brands on Social Media & What We Learned From Them
Social media users are now spending an average of 2 hours and 24 minutes per day multi networking across an average of 8 social networks and messaging apps. Around 74% of people follow brands on social media, and 96% of those who follow brands also interact with them on social media. But what the stats […]
How to Improve Lead Quality Using Facebook’s Lead Generation Format
Have you ever thought about how you’ll share information with your target audience if you don’t have a list of potential prospects or leads? This is exactly why lead generation is so crucial for businesses. But things don’t end here – you need to engage with your prospecting audiences repeatedly in order to boost your […]
Seasonal Email Marketing Campaigns: Standout Halloween Marketing
The time of the year when marketers discuss the design of the first of the most important seasonal email marketing campaigns is approaching fast. I am talking about Halloween, of course, the time when lovers of all things spooky rejoice. No brand or marketer in their right mind would pass up on the opportunity to […]
7 Tips to Increase Your Pinterest CTR to Boost Sales & Readership
With the strong growth of Pinterest, the platform is becoming increasingly competitive. While it is still possible to get quality organic traffic from day one, nowadays you have to strategize more before you will get the results. Every digital marketer has the matra of keywords, ranking, and backlinks deep in his head. This approach has […]
Instagram Story Contest Ideas & Examples to Increase Followers
So you have a rocking website and maybe even started a blog and social media channels to grow a loyal audience. But maybe your engagement just isn’t what it used to be or you’re tired of hearing crickets each time you press “publish”. If this is the case, it may mean it’s time to consider […]
The Beginners Guide to Selling Ebooks Online (With Real-Life Examples)
Are you thinking about writing an ebook to monetize your skills? Then your eyes are in the right place. Ebooks, just like their printed counterparts, have been around for decades. But in 2020, they are poised to grow like never before. By 2025, analysts expect the ebooks industry to grow at an annual rate of […]
30 Best FAQ eCommerce Examples & Tips that Helps to Boost Sales
One of the most underrated features of your eCommerce store is your FAQ page. We know that an important aspect of eCommerce sales is to build trust and help customers to feel at ease when buying for the first time. So what makes an FAQ so valued. Customers expect a response from brands within 2 […]
11 Best Ecommerce SEO Tools Marketers Need to Start Using
Getting to the first page of the SERPs for the products you sell isn’t easy, especially when you are competing with major eCommerce brands like Amazon and Walmart. However, with the right tools at your disposal, you can significantly increase your chances of outdoing your competitors. Here are the 11 best tools for eCommerce SEO […]
9 Expert Ways to Improve Conversions with Mobile App Analytics
No matter where you go, you will see someone looking at their smartphone and performing some action. From booking flights to buying clothing, it is highly likely that more than half of the people around you are engrossed in their mobile devices. Below are several statistics that support the growing usage of mobile apps (sources […]
8 Must-Have Tips for Crafting the Perfect Instagram Caption
Around 80% of Instagrammers use the platform to decide whether to buy a product or service. The defining fact that attracts them all boils down to three things: Your Instagram images, branding, and caption. These three things are in the top ten most essential aspects of a successful Instagram strategy and brand. Ask any social […]
10 Best Real Estate Landing Page Examples that Increase Sales
Over the years, real estate marketing has slowly made the digital landscape its home (pun intended). It’s where realtors like you can find your ideal prospects, do your marketing, and get high-value sales. After all, 50% of buyers found their home on the internet. Solidifying that having an online presence is now demanded from realtors. […]
How to Use Facebook and Instagram Stories to Drive Engagement
Instagram and Facebook is a progressive platform that has earned the attention of marketers and entrepreneurs around the world. There are no reasons to surprise this state of affairs because these social networks are very popular among users. Today we’ll dwell on a tool like Stories. This is a great option to gain audience engagement […]
6 Actionable Steps to Reduce Customer Churn on Your Ecommerce Site
The ecommerce industry is highly competitive. Anyone with a few thousand dollars to spare can start a dropshipping business, and many do. This drives up the price of advertising online and makes the cost per acquisition for each new lead rather high. But even if the cost of acquiring a new client in your niche […]
5 Effortless Ways to Create an Influencer Program on Social Media
There’s no end if we talk about social media marketing. Platforms like YouTube, Twitter, Facebook, and Instagram make it easier for every marketer to boost online presence and get maximum exposure for their brands. Here comes the harsh truth: building an engaged, relevant social media audience is never smooth sailing, especially when social media users […]
Chatbot Strategy: 6 Ways to Transform Your Online Marketing With Bots
If there’s one field that’s constantly evolving, it’s the Marketing field. What started as the Barter System over a thousand years ago is now being spearheaded by digitally-enabled innovative tools, a.k.a., chatbots. In fact, according to Chatbot Magazine,”$5 billion will be invested in chatbots by 2021.” Plus, by the end of 2020, around “80% of […]
9 Best Examples of Facebook eCommerce Ads & Practices to Boost Sales
Over the years, Facebook ads have evolved with added features and tools to help eCommerce business owners. Next to optimizing your Facebook page, running eCommerce ads to help boost sales. However, not all Facebook ads are built the same; some seem to do better than others, but why is that, shouldn’t Facebook ads all do […]
5 Practical & Proven Ways to Increase Customer Lifetime Value
Have you poured money into acquiring new customers, only to come up short when they don’t end up converting for more than one transaction? This unfortunate occurrence happens in eCommerce when a business doesn’t pay attention to customer lifetime value. Rather than investing resources into every customer, it’s more beneficial to focus on the customers […]
Nurturing YouTube Subscribers With Email Marketing to Grow Your Brand
YouTube is a powerful platform that you can use to grow your business and brand. However, it has one weakness: it lacks the necessary tools to help you build a true relationship with your following that goes beyond the video likes and comments you get. The good news is that, with the right strategies, you […]
25 Proven Shopfiy Marketing Tactics to Drive Sales Today
As of August 2020, there are currently 427,676 Shopify stores live. You shouldn’t be surprised, Shopify is used in over 175 countries. With more people prepared to invest and shop with eCommerce stores, owning a Shopify store seems ideal. Assuming that you’ve created a Shopify store, you’ll need to develop a way to drive traffic […]
7 Best IGTV Cover Examples & Tips to Increase Your Videos Engagement
Let’s talk about Instagram, IGTV to be precise. About six in 10 Instagram users log in at least once daily. It’s the second most logged-in social media site for daily use after Facebook. Originally IGTV was created to compete with social media channels like YouTube and Vimeo. Like Youtube, having the right IGTV cover for […]
5 Brilliant Tips To Create 30 Second Video Ad Campaign That Converts
Heard you have the attention span of a goldfish? While there is no research to back that statement up, the Technical University Of Denmark released a study, which claims that the human attention span is narrowing. Meaning, shorter ads have a higher chance of being viewed all the way through. Creating ads with videos can […]
8 Tested Ways to Use Your eCommerce Blog to Capture Leads
Creating an eCommerce blog is one of the top three most effective ways to expand your brand’s reach online, organically drive traffic, and boost SEO. At Wishpond, we’re big believers when it comes to having a blog to capture leads. After all, if you take a closer look, eCommerce blogging is a heavily implemented strategy […]
6 Proven Ways to Expertly Use LinkedIn Live for Your B2B Marketing
With nearly 700 million monthly users, LinkedIn has evolved into one of the leading social media platforms. In 2017, the platform launched the LinkedIn video feature, and ever since it has been growing in popularity. In fact, LinkedIn insight suggests that video is one of the platform’s fastest-growing content-types, and is more likely to start […]
5 Major Influencer Marketing Myths: Why They’re Wrong & How to Fix It
Did you know that 63% of people trust what influencers say about brands more than what brands advertise themselves? It’s evident that brands can win over their audiences by working with influencers. They can boost their reputation, get more social proof, and subsequently boost their sales. If you want to grow your business, you need […]
Case Study: How Fohse’s Product Launch Made Over $60,000 in Sales
Can Wishpond help make a measurable conversion difference for your website? As one tech company discovered, the answer is a vibrant “YES!” When Fohse, a tech company that invents and sells indoor agriculture tech and lighting, needed a full-service marketing solution to drive awareness and increase sales for their new commercial LED lighting model, Aries, […]
10 Social Media Analytics Tools to Maximize Your Time and Resources
Do you find it challenging to manage all your social media channels, activities, and changes? You are not alone. Social media platforms are not static. Existing sites evolve or disappear, and new platforms emerge. You can drive yourself crazy trying to keep up without using tools to help you. Technology comes to the rescue by […]
9 Expert Tips for Crafting the Perfect Instagram Bio
What’s the secret sauce for crafting the perfect Instagram bio? Should you stuff this space with emojis, hashtags, and keywords? Or should you stick to the basics and only share a brief pitch, profile photo, and contact details? Short answer: it depends on what’s right for your audience. I’ve seen the best Instagram bios actually […]
5 Expert Ways to Increase Your eCommerce Customer Service
One of the most critical assets to your eCommerce business is your customer. Without them, you’d run out of business. Customer service can make or break your brand. Around 74% of people are likely to switch brands if they find the purchasing process too complicated. Not to mention after one negative experience, 51% of customers […]
10 Ways to Collect Customer Testimonials With Instagram Marketing
The idea of using trust psychology in marketing isn’t new. Since modern customers are tired of sponsored posts and 47% of people use ad blockers, companies do their best to promote their products and services with positive word-of-mouth marketing. Research conducted by BigCommerce claims that 92% of people seek out customer reviews before making a […]
8 Timeless eCommerce Business Ideas You Can Start Today
By the year 2021, worldwide retail eCommerce sales will reach $4.9 trillion. Nasdaq found that by the year 2040, as much as 95% of shopping will be facilitated by eCommerce. Think about it, eCommerce has grown into one of the most profitable online business ventures, which can make starting an eCommerce store enticing. With over […]
7 Black Friday Marketing Ideas You Should Be Using Now
Black Friday has little competition when it comes to marketing today. Forbes reported that the USA saw $7.2BN in digital sales alone on Black Friday. Consumers are eager to make purchases and businesses offer their details for Black Friday to please their buyers. But just like any other holiday season, the actual event lasts only […]
Case Study: How a $150 Gift Card Giveaway Made Over $52,000 in Sales
Enigma Fishing is an eCommerce store that prides itself on providing exceptional fishing products. Enigma Fishing was looking for a solution that would: Improve their website’s conversion rate Give them the ability to generate leads and store them in a single platform Run campaigns to get new customers and retarget past customers for upsells Soon […]
5 Ways to Use Instagram Question Stickers for Higher Engagement
Without a doubt, Instagram has turned into an incredibly popular social platform, also for brands. The problem? With such a growing competition, you may be finding it hard to keep your followers engaged. Well, that’s where things like Instagram stickers and, more specifically, Question Stickers come in. These little surveys can help you connect with […]
Wishpond’s SMX Growth Agency Summit Recap & Replays
We understand that whether you’re a business owner or marketer of an agency, it’s essential to beware of the latest statistics, marketing strategies, and social media tactics to grow your business and acquire new customers. As an agency, there are so many moving parts to keep track of; lead generation, client demands and perfecting your […]
7 Facebook Ad Mistakes eCommerce Businesses Make & What To Do Instead
Facebook ads are becoming an increasingly popular marketing method for Shopify and other eCommerce sellers like you. When used effectively, they can help you target your ideal customers, stand out from your competition, and boost sales. But if you go about your Facebook ads strategy the wrong way, you’ll ultimately be throwing money behind campaigns […]
14 Best Brand Management Tools To Improve Your eCommerce CRO
Most eCommerce shoppers are open to buying more than the product they originally made them come to your site. But you will only be able to tempt customers to add a few extra bargains to their basket if you have optimized your site for conversion. Conversion rate optimization (CRO) increases the number of visitors to […]
8 Social Media Mistakes That Will Hurt Your Marketing Effort
With 3.5 billion people using social media worldwide, it shouldn’t come as a surprise that so many brands have joined in. Brands are doing their best to reach and engage their audience with relevant content,but no one is failproof. Social media blunders can hurt your marketing efforts, ruin your public image, and cause millions of […]
14 Best eCommerce Marketing Tips & Strategies to Boost Sales
Starting and growing an eCommerce store is a worthy investment for any entrepreneur or brand. According to 99Firms’s eCommerce Statistics for 2020, the eCommerce market is not only thriving but expected to be one of the top trillion-dollar industries. As we know, eCommerce is now a vital part of the online ecosystem and lead funnel. […]
10 New Instagram Updates Business Owners Need to Use
Having an Instagram account isn’t just for fun anymore and if you’re looking to get on the radar, it’s a necessity. These days, millions of companies make their online presence known by being on Instagram. In fact, more than 25 million companies worldwide are currently using Instagram for business. So, why Instagram? It’s the perfect […]
10 Stunning Features Every Webinar Landing Page Needs for Conversions
Did you know that a single webinar can generate over 1000 leads? When a properly planned and executed webinar is in place, it can increase your customer loyalty to up to 60%. A webinar landing page is a hub for your leads to learn, understand, and give in to your sales pitch that you’re providing […]
16 Best Paid & Free Social Media Video Maker Apps for Marketers
Video marketing is one of the most powerful marketing tools to date. Maybe that’s why 92% of marketers say it’s an important part of their marketing strategy. An in-depth study by Wyzowl found: 89% of video marketers say video gives them a good ROI. 87% of video marketers say video has increased traffic to their […]
9 Must-Have Marketing Tools All Business Owners Need
Effective marketing is all about the person in charge of the campaign. You can throw millions away on failing campaigns with only nominal results, or you can push a product to extreme heights with nothing more than a little honesty and a lot of savvy. If 2020 has taught us anything it’s that we need […]
10 Expert Conversion Rate Optimization Tools You Should Be Using
Having a high volume of traffic to your eCommerce store doesn’t assure you that you’ll get more purchases. When it comes to your eCommerce store, the most crucial factor is your conversion rate. That’s where your CRO (conversion rate optimization) comes into play. So, what is a conversion rate optimization? It’s exactly what it sounds […]
6 Brilliant Ways to Use Social Media to Connect With Industry Experts
When trying to grow your business or make a name for yourself in your industry, creating connections with industry experts can be a great way to generate recognition. You always want to be 100% genuine in these connections so that you don’t seem overly promotional and self-serving, and there’s a right and wrong way to […]
An Ultimate Guide to Build an Instagram Story Content Strategy
In August 2016 Instagram launched their new Stories feature, users were not too excited about it since it resembled Snapchat so much. However, over time, it has become one of the most beloved Instagram features, with over 500 million daily users browsing Stories every day. Moreover, 86.6% of Instagram users post content on Stories every […]
12 Ways To Improve Your Marketing With A Digital Customer Journey Map
A digital customer journey map enables businesses to better understand how their customers engage with their brands. It lets marketers identify gaps in the current customer journey. A customer journey map also helps determine customers’ needs at different stages in the buying funnel. These insights can help the sales team to better target prospects and […]
8 Ways to Use Instagram Stories to Increase Sales (With Examples)
Instagram has over 1 billion active users every month. And while it’s one of the main reasons companies use this platform, what’s more, important is that one-third of the most viewed stories come from businesses. There’s great potential, then, for your business to raise sales and awareness. So, without further ado, let’s dive into eight […]
5 Amazing Ways Influencers Can Boost Your Email Marketing ROI
Everything about marketing that long used to be only about products and services has changed since decades. Now, people buy relationships and stories. That’s where influencers come to play. With a massive following on social media, influencers are changing the way we approach modern marketing. In the words of marketing guru Jeff Bullas, “Influence marketing […]
10 Tips to Use Instagram to Get More Leads and Sales
Instagram is one of the most popular ways both new and established brands use to promote their businesses. And chances are, you’ve also been using this platform to help promote one of your many online business ideas. But how can you make your account get you more leads and sales for your business, especially when […]
12 Must-Have eCommerce Features to Increase Sales (+ Checklist)
By 2040, as much as 95% of shopping will be facilitated by eCommerce. This means good news to eCommerce owners like yourself, who will be in high demand. But it’s also bad news for you because it means the competition in eCommerce is going to be even more fierce than ever. So it should be […]
Wishpond Guest Blogging Guidelines
Thanks for considering contributing to Wishpond! The aim of the Wishpond blog is to act as an informative, reliable, up-to-date source on digital marketing for practitioners and business owners. Our focus is high-quality articles that reveal well-thought-out analysis, insightful commentary or practical advice on any of the following topics: Email marketing Lead generation/demand generation Social […]
How to Use a Facebook Debugger to Fix Errors in Your Post
A debugger tool allows you to take a peek at the information Facebook pulls from a specific URL. For example, if you share a link with an image, you can use the debugger tool to see what image, preview text, and title will appear in the newsfeed. Not to mention if you’ve ever deleted a […]
10 Best Free Twitter Analytics Tools You’ll Love to Use
Let’s talk about data, Twitter data to be specific. Like any social media account, you want the best results from your online marketing efforts. Who doesn’t want to see an increase in followers, retweets, and engagement? As a brand, your ultimate goal is to use these metrics to increase sales. After all, 75% of B2B […]
7 TikTok Stats You Need to Know
TikTok is one of the fastest-growing social media platforms in the world. However, for many people, it might seem like just another form of social media or could even be completely incomprehensible to those unfamiliar with it. So, exactly what is TikTok, and why is it worth paying attention to? Essentially, TikTok allows users to […]
4 Fun Ways Instagram Gifs Help to Increase Sales & Engagement
Gifs have firmly placed themselves on our screens and as content marketing essentials for both B2C and B2B brands. We honestly can’t get enough GIFs. They perfectly convey what we feel, would like to express, and love in just a few frames. via GIPHY Web Tech Survey found that around 22.7% of all websites have […]
8 Actionable Tips to Use Social Media for eCommerce Sales
Social media and eCommerce are now inseparable regardless of your industry, product, or service. If you want to make sales, setting up an online store isn’t enough. The “build it and they will fade long ago”. Today you have to go where your customers are active, social media. With an average of 3 hours are […]
7 Amazing Ways Facebook Stories Can Increase Engagement & Sales
Despite new and upcoming social media apps like TikTok and Instagram’s upgraded features, Facebook still remains one of the most popular social media platforms to date, reaching 60.6% of internet users. Facebook is the go-to platform for business owners and marketers, helping them capture the audience’s attention with the highest buying power. In fact, 78% […]
The Ultimate Social Media Holiday Calendar to Increase Followers
When it comes to social media marketing, brands seem to forget the essential factor for success, being social! It doesn’t matter how great your content is, if it’s not relevant or relatable, then it’s going to be overlooked by a brand that aims to connect with their audience. One way to grab your ideal followers’ […]
5 Ways to Improve Your Facebook Advertising During the Coronavirus
As just about every recent email signoff says, these are some “strange and uncertain times.” But one thing is certain: more people at home means more people online. According to The New York Times, daily Facebook traffic rocketed up by 27% since the start of the coronavirus crisis in the United States. Many brands are […]
7 Amazing Tips to Use When Creating a Twitter Audit Report
Around 67% of all B2B businesses are using Twitter as a digital marketing tool. And given the number of active Twitter users, this figure really shouldn’t come as a surprise. As one of the top-ranking B2B social media platforms, Twitter has a lot to offer your brand. This platform is where professionals go to get […]
4 Best Practices for Your Next Facebook Event Photo
Facebook has 2.41 billion monthly active users, which shouldn’t come as a surprise being one of the top three social media apps/websites in the world. Furthermore, Facebook has solidified its presence as a platform for business owners and entrepreneurs alike to advocate for their brand. After all, 74% of high-income earners use Facebook, making Facebook […]
12 Amazing Social Media Apps for Photographers to Increase Followers
They say that a picture is worth a thousand words. In today’s world, it can be worth a thousand likes. After all, when it comes to social media, your content speaks before you do. As a photographer, you produce content daily, but the rules of Instagram still apply to you. It needs to look Insta-worthy! […]
5 Effortless Tips to Create a Hashtag Strategy for Social Media
Hashtags are a permanent staple for social media users. What originally started as a hash or pound on Twitter on August 23, 2007, by Chris Messina, became a global phenomenon that has not only helped social media users connect but allowed business as well to profit from its use. Fast forward to now, and hashtags […]
10 Tips for Restaurant Marketing During Coronavirus You Should Try
As a service provider keeping your business open during coronavirus can be a challenge. How do you navigate through this crisis when food and people are a vital aspect of your livelihood. We understand the major do’s and don’t that restaurants have to take by helping our restaurant and food-based clients at Wishpond. So we […]
7 Amazing Ways Email Triggers Can Keep Customers & Grow Your Business
What is the key to successful email marketing in 2020? Personalization is the key. If you want to grow your eCommerce business fast, you should familiarize yourself with the email personalization technique that goes beyond a customer’s name. You should find a way to personalize your message and make your customers feel valued and special. […]
10 Amazing eCommerce Instagram Accounts and Examples We Learned From
Instagram has become a key player for eCommerce stores. It’s no longer about selfies, and it’s about reaching global leads and making your eCommerce store presence known. Around 500 million, people use Instagram Stories every day. Not to mention, there are more than 800,000 shoppers use Instagram every month, and brands around the world are […]
6 Amazing Ways to Promote Your Sales Online Like a Pro
There are very few words out there that people love to hear more than the word sale. It’s no secret that a good sale is one of the best ways to get people into your stores and online ready to spend some (or a lot) of money. If you don’t believe me, just imagine the […]
8 Professional & Fun Covid Email Marketing Tips You Should Be Using
Everyone is sending emails about COVID-19, your supermarket, shopping site, and even brands you bought from years ago. Now more than ever, people need to be informed about what your company has to offer them during this time. We’ve taken a look at our inbox and did some research on what kinds of emails other […]
How to Increase Online Retail Conversion Rates: 14 Proven Tips
Ecommerce is a 4.9 Trillion dollar industry (yup, trillion with a “T”), which means that there’s no sign of this industry slowing down soon. More and more people are turning to online shopping. Like any thriving industry, competition is fierce. After all, online stores have a 90% failure rate after 120 days, and even after […]
9 Mind-Blowing Email Marketing Tips Every Realtor Should Know
The time to stop leaving printed ads on mailboxes has come. With the unstoppable wave of digital transformation, there are many more effective ways to offer your services as a realtor. The reason why so many real estate agents have become part-time marketers is simply that it works. And within all the possibilities that digital […]
9 Must-Have Social Media Business Cards to Make Your Own
Firstly, business cards are still alive! Yup, handing business cards is still a thing, especially at events or networking ventures. No matter how advanced technology or social media platforms like LinkedIn and Facebook get, business cards will always have a warm place in the corporate industry. Small Business Rain Maker found that sales increase by […]
5 Top Shopify Blog Examples to Learn How to Master Sales & Conversions
Running a Shopify store isn’t an easy task, especially if you’re a new eCommerce brand. Boosting conversions and growing traffic can be one of the biggest challenges to any Shopify store. Next to marketing, there’s another way you can attract new customers and increase conversions by using a Shopify blog for SEO. If done right, […]
20 Life-Changing Giveaway & Contest Statistics
At Wishpond, we’ve helped to generate over 100,000 leads for businesses just like you. One of our most used and requested tools are contests and promotions. We offer customers a wide range of social media contests & competition solutions to grow their following and increase sales. To help give marketers and business owners a better […]
7 Surprising Ways YouTube Hashtags Can Increase Views
Let’s talk about hashtags. This # symbol has been around for years. Still, it wasn’t until August 23, 2007, when Twitter’s creator decided to capitalize on the symbol to solidify themselves as “the” social media platform to use during the time. Now you can’t see a post without it, social media platforms like Facebook, Twitter, […]
6 High-Quality Product Landing Page Designs & Tools to Use
When customers shop online, they don’t have the luxury of trying or testing products before making a final purchase. Between product images, cost, and shipping, there’s another factor that can stop your customers from adding your items to cart, your product page. Forbes found that 88% of shoppers characterize detailed product content as being extremely […]
14 Blogging Instagram Tips and Tools to Master the Gram
Did you know you can blog on Instagram? Yup, you read that right, you can use Instagram to grow your followers and readership all in one place. It’s not impossible. Instagram users spend almost as much time on the platform as Facebook users. They browse for an average of 53 minutes per day versus Facebook’s […]
9 Stunning Book Landing Pages Tips to Create Your Own
As an author, launching and promoting your hard work is essential. A landing page is an effective way to boost not only your book’s online presence but your own as well. So how do you create a landing page that not only looks good but converts visitors into buyers and fans, and delivers your new […]
5 Amazing Instagram Campaign Ideas to Boost Your Sales
Today, you can hardly find a business that is not on Instagram. In fact, the number of businesses on Instagram grew from 15 million in July 2017 to 25 million in November 2017, reaching almost 30 million within one year. So, you can assume that this number will surpass 100 million by the end of […]
14 Timeless Fitness Giveaway Ideas Your Customer Will Love
Between online marketing and managing your gym, you still need to drive new sign-ups and foot traffic for your gym. Giveaways allow you to attract new customers, increase followers, and shine a spot line on the services your gym has to offer. At Wishpond, we’re very familiar with the power of giveaways! In fact, we’ve […]
9 Ways to Start Leveraging YouTube for Your Brand’s Marketing
YouTube is widely regarded as the second largest search engine, topped only by Google. And because people use YouTube the same way they use Google, it’s a valuable marketing platform for businesses big and small. Want to start leveraging YouTube marketing for your brand? Here’s everything you need to know to get started. Why invest […]
6 Design Tips to Make Your Calls-to-Action Stand Out
The end goal in content marketing is to use your content to generate more leads and customers, and creating engaging and stand out calls-to-action is a major part of that. While creating your content, adding calls-to-action to read related posts, download helpful ebooks on a similar topic, or even sign up for your service or […]
Introducing Wishpond’s Canvas. The Most Powerful Web Page Builder on the Planet
Wishpond is proud to bring you our biggest product release ever. We just released Canvas, a brand new landing page builder which allows you to quickly and easily build professional-grade campaign pages in minutes. With Canvas, you get more flexibility, creative control, and best of all, there’s zero coding required. Let me show you how […]
12 Savvy Corona Virus Marketing Examples You Can Steal
With the spread of corona, many businesses have had to shut down offices and stores. We’re now forced to accept a new “normal” as customers are in isolation, quarantine, and heavily practicing social distancing, it can be challenging for a business to make sales. People just aren’t shopping as they use and who can blame […]
4 Mind-Blowing Ways to Promote Your App with Video Content
If your business has an app, I probably don’t have to tell you that competition is brutal. Thousands of new apps are uploaded each day on platforms like Google Play and the App Store, and it takes a lot to get noticed! Thankfully, video content can give your app that extra push it needs to […]
10 Ways to Increase Bookings & Sales With Email Marketing for Hotels
With the increase in brands and franchises in the hotel and tourism industry, competition can be fierce. Now more than ever, hotels have to invest in social media marketing and digital strategies. Travelers now expect hotels and agencies to provide a digital experience. Emails not only inform customers, but they help to retain them, about […]
How to Maximize Your Influencer Marketing ROI Using Instagram Checkout
Over the years, Instagram has tried to make it easier for brands to track direct sales. It has also simplified shopping experiences for consumers. The Instagram Checkout channel unlocks another way for brands to leverage influencer marketing. Before its rollout, Facebook conducted a study on Instagram’s ability to boost sales. According to this study, 87% […]
16 Mind-Blowing B2B Video Marketing Tips to Increase Sales
Video marketing has become one of your most essential marketing tools to date, regardless of your B2B niche or industry. Cisco reported that by 2022, online videos would make up more than 82% of all consumer internet traffic — 15 times higher than it was in 2017. This means you should be using video in […]
The Expert Guide to Facebook Marketing for Real Estate Agents
Around 90 million small businesses use Facebook to connect and attract new customers. If we look even closer at that number, you’ll learn that almost 80% of real estate agents have a Facebook page to find and sell to prospects. Facebook marketing is a worthy investment for real estate agents like yourself. It has the […]
15 Expert Content Audit Tools to Improve Your Website
When it comes to creating original, meaningful content for your online audience, the arsenal of tools and services at our disposal has grown exponentially over the past years. Whether you are a one-man army blogger or work as a content creator in a company, performing regular audits of your site’s content has become an industry […]
4 Powerful Ways to Use LinkedIn to Generate Leads
More than two new members join LinkedIn every second. To date, more than 660 million professionals worldwide have set up profiles on the network. Simply put, if you want to generate leads, you need to be on LinkedIn. That said, there’s a pretty big difference between adding a few job listings to a bare minimum […]
How to Use Social Media Campaigns for Market Research
The world of marketing is a numbers game. From the number of leads you take through a funnel to the number of sales you make, marketers ought to be paying attention to numbers if they want to make better campaigns every single time. So this is where market research comes in. By using data-driven strategies […]