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Investment bankers iA Capital Markets initiated coverage on Canadian marketing tech company Wishpond Technologies (Wishpond Technologies Stock Quote, Charts, News, Analysts, Financials TSXV:WISH) on Thursday, with analyst Neehal Upadhyaya starting WISH off with a “Buy” rating and $1.50 target price. Upadhyaya said Wishpond’s one-stop shop approach fills a need for the small and medium-sized business crowd.

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