Get New Home Updates
Turn website visitors into leads by offering to send new home updates to people who sign up
Get New Home Updates Popup
Spa & Massage
Build Your Email List
Description
The Get New Home Updates Popup is an easy way to build your real estate email list, and turn your website visitors into leads. When visitors come to your website, the popup appears. It asks them to sign up to receive updates on new homes for sale via email. They enter their email address into the form and click the sign up button. This then adds their email to your email list.
You can then send them emails with new home listings and introductory messages to nurture them into clients.
Step 1: A person visits your website
A person visits a webpage on your site and the popup is triggered.
Step 2: The Get New Home Updates Popup appears
The popup appears as an overlay on your website page. The person types their email into the form and clicks the signup button.
Step 3: The person is taken to the Thank You View
After the person signs up through the form on the popup, they’re taken to the Thank You View that displays a message thanking them for signing up.
Step 1: A person visits your website
When a person visits a page on your website, the Get New Home Updates Popup is triggered.
Here’s how it works:
First, install the Wishpond Popup Code on your website (view tutorial). Once this is done, the code will track when people visits pages on your website. When a person visits a page, the popup code triggers the popup and it appears as an overlay on the page on your website.
Step 2: The Get New Home Updates Popup Appears
The Get New Home Updates Popup is where people sign up with their email. It has one job:
Make it easy for people to subscribe:
The popup is designed to make it easy for people to understand it. The headline and subheadline make it easy for people to understand what they need to do, and what they’ll receive for signing up.
Popup Breakdown
Headline
Keep it simple and actionable. “Get Updates on New Homes for Sale” tells them that by filling out the form they’ll get updates on new home listings.
Subheadline
Make explicit what you want them to go: Sign up using the form below.
Form
Keep it to a single field: Email. This is all you need to add them to your email list. The shorter the form, the more likely people are to sign up.
Sign up Button
The text on the button (Send Me Updates) actionable and focused on the person who is signing up. This makes it completely about them, not about you, making it more likely they will want to sign up.
Show a message to confirm they’ve signed up and to tell them when they’ll receive new new listings from you. If you’re not sure when this will be, you can say that it will be soon.
How to Use this Campaign in Wishpond
The Get New Home Updates Popup Campaign is available for free on any plan in Wishpond. Here’s how to use it:
- Sign up for a Wishpond account.
- Select Real Estate as your Industry
- In the Campaigns Dashboard, click View More, scroll down and choose Get New Home Updates.
- This will take you to Wishpond’s Drag-and-Drop Campaign Builder. There, you can edit the Get New Home Updates Popup and Thank You View. They’ll look exactly as they do above, and you’ll be able to edit and style them however you like.
- Publish the Popup on all pages on your website