Free Ebook Page

B2B

Build your email list

Get new leads

Description

The Free B2B Ebook Download Campaign is an easy way to build your email list and get new leads. People are brought to the Campaign’s Ebook Download Page where they enter their contact and business info to get your free ebook. It’s designed to be bold and easy to understand. The download form is placed right in the middle of the page so visitors can easily type in their information to get the ebook.

You’ll then be able to nurture them by email, or contact them by phone, to turn them into clients.

Campaign

The Ecommerce Refer-a-Friend Contest has 2 steps:
b2b ebook download page
Step 1: Ebook Download Page

On the Ebook Download Page, people enter their name, email, phone and company website to get your free ebook.

b2b ebook thank you page
Step 2: Thank You Page

The Thank You Page thanks people for signing up and provides a button that they can click to download the ebook.

Step 1: Ebook Download Page

The Ebook Download Page is where people sign up to get your ebook. It has two jobs:

  • 1. Get people interested:

    The headline and subheadline tell people that they’ll get a free ebook to learn how to improve their business.

  • 2. Make it easy for people to sign up:

    The Free Ebook Download Page is built to be easy to understand. The text makes it simple and straightforward to read what to do: Get a free ebook when they sign up on the form.

Ebook Download Page Sections
b2b ebook download landing page
b2b ebook download landing page
Headline

This headline engages people with a big call-to-action to get your ebook for free.

Subheadline

Provide the details of what’s inside your ebook: New industry trends, business strategies, a vendor comparison – whatever your ebook is about.

Form

Keep it the most basic information you need: Name, Email, Phone and Company Website. The shorter the form is, the less daunting it is. And the more likely people are to fill it out.

Signup Button

This button acts as a simple call-to-action that tells visitors what will happen when they click: They’ll get the free guide.

Step 2: Thank You Page

After a person fills out the download form on the Ebook Download Page, they’re brought to the Thank You Page. On this page, show them a message to confirm that they’ve signed up and provide a button that they can click to download the guide.

b2b ebook download thank you page
b2b ebook download thank you page
Top Bar

Show your logo and phone number in so that people want can reach you with any questions.

Thank You Message

Show a short message to thank people for signing up. And include your phone number so people can reach you (and possibly book a call) if they want to chat.

Download Guide Button

how a download button that people can click to get the guide. Clicking the button will download the ebook file to their computer.

How to create this Campaign in Wishpond

The Free B2B Ebook Download Campaign is available for free on every plan in Wishpond. Here’s how to use it:

  1. Sign up for a Wishpond account.
  2. Select B2B as your Industry
  3. In the Campaigns Dashboard, click on Free Ebook Page. This will take you to the Campaign Builder where you can edit the Ebook Download Page and Thank You Page. They will look just like they do above, and you’ll be able to edit and style them however you like.
  4. Publish your Campaign to your website, Facebook Page or a wishpond.com URL.
  5. Create your Facebook Ad and set the Ad’s Destination URL to the Campaign URL.

Get started with Wishpond