You Build It, Wishpond
Can Make it Grow
Wishpond gives entrepreneurs the software, tools, and expertise to grow their businesses
As Mentioned On:
Powering Growth Through Innovation
About Us
Wishpond is based in Vancouver, British Columbia, and is a leading provider of marketing-focused online business solutions.
We empower entrepreneurs and small businesses to succeed online through our flagship platform, Propel IQ — an all-in-one marketing suite that includes:
- Promotion & lead generation
- Ad management & sales conversion
- Referral marketing & outbound sales automation
Our platform replaces multiple marketing tools with one easy-to-use, cost-effective solution.
Wishpond proudly serves over 4,000 customers, primarily small and medium-sized businesses across a wide range of industries. We continue to invest in innovation, including AI-powered tools like our proprietary website builder, with new features launching regularly.
Our SaaS-based business model is built on predictable, recurring revenue, providing strong financial visibility and long-term scalability.
4,000+
Paying Clients
3.4 M
Annual Visitors
75 M
Leads Generated
280+
Global Headcount
The Wishpond Advantage
Wishpond has spent years understanding the challenges of small businesses to design a suite of cloud-based applications and services developed with their challenges in mind. Wishpond offers a broad suite of marketing tools that provides customers with everything they need to grow their business.
One-Stop-Shop
Wishpond’s tools work seamlessly without extra software, often outperforming specialized platforms in key features.
Marketing Experts
While competitors may offer similar tools, few provide hands-on account management — and those that do often price out small to medium-sized businesses.
Affordable
For the cost of a single subscription, Wishpond’s customers get access to all the different tools which they would otherwise have to purchase individually from specialized providers.
Acquisitions
Wishpond’s Key Advantages That Drive Strategic Acquisitions and Long-Term Value
Leadership Team
Meet the experienced leaders behind Wishpond’s success — a team of innovators and strategists dedicated to scaling businesses and delivering long-term value for shareholders.
Ali Tajskandar is CEO and Founder of Wishpond. Over the past 20 years, Ali has had a distinguished career as a software engineer, entrepreneur, and technologist. In 2009, Ali founded Wishpond with the goal of simplifying marketing for business owners. Under Ali’s leadership, Wishpond has expanded its technology suite to include a lead generation platform, award winning email marketing platform, and an advanced marketing automation system. Ali has been instrumental in building out Wishpond’s sales teams responsible for the largest portion of Wishpond’s new monthly recurring revenue, and pioneering the shift towards managed solutions positioning Wishpond as a market leader and first in it’s category. Day-to-day, Ali is responsible for overall company direction, product development, and continuing to secure Wishpond’s place as a high growth company.
Prior to Wishpond, Ali worked as a software engineer in a number of high-tech startups including SoundLogic (acquired by Lucent), Seance Software, and Bitspan Network. He served on the advisory board of Modern Advisors, a financial technology company acquired by Guardian Capital. Ali holds a B.ASc. in Computer Science from Simon Fraser University and an MBA from the University of British Columbia.
Jordan is a serial entrepreneur, mentor, and keynote speaker. Jordan joined Wishpond in 2011 as Chief Operating Officer in charge of revenue, growth, and marketing. Shortly after Wishpond was named one of TechVibe’s fastest growing Canadian SAAS companies of 2013. Prior to Wishpond, Jordan founded Laleo, the largest medical e-commerce website in Latin America boasting eight figure revenues a year.
Jordan’s accomplishments earned him several awards such as Western Canada’s Entrepreneur, SFU Student Entrepreneur of the Year, and Canada’s Entrepreneur Student of the Year. Jordan holds a degree in Economics from Simon Fraser University.
Adrian Lim brings extensive financial leadership in his role as Chief Financial Officer at Wishpond. Previously serving as Group Financial Controller for over three years at the Company, Mr. Lim played a pivotal role in guiding the Company through the multiple acquisitions and growth following the Company going public in December 2020.
Before joining Wishpond, Mr. Lim honed his skills in the Assurance Practice at Ernst & Young LLP in Seattle, WA, specializing in leading public company audits and transactions across technology, biotech, and Fortune 500 sectors. He also gained valuable financial experience while at BDO Canada LLP in Vancouver, BC. Mr. Lim holds a BCom from the University of British Columbia, has a CPA designation from CPABC, and has completed the CPA examination in the United States.
Olivier Vincent is a serial entrepreneur and technology executive. Olivier has a strong track record running or creating mobile, AI, and search-based companies. He was founder and CEO of Canpages, a digital local company which grew to over $100m in revenue before being sold for $225m.
Recognized as an authority in the world of local, mobile and AI, Olivier is a future enthusiast and is always looking for ways to build things that make life easier, better, or funnier. He was recently the President of WeatherBug, a 15 million-users app in the world of weather, and is currently the co-founder and CEO of Autozen, an innovative marketplace startup in the automobile world.
Olivier Vincent is a serial entrepreneur and technology executive. Olivier has a strong track record running or creating mobile, AI, and search-based companies. He was founder and CEO of Canpages, a digital local company which grew to over $100m in revenue before being sold for $225m.
Recognized as an authority in the world of local, mobile and AI, Olivier is a future enthusiast and is always looking for ways to build things that make life easier, better, or funnier. He was recently the President of WeatherBug, a 15 million-users app in the world of weather, and is currently the co-founder and CEO of Autozen, an innovative marketplace startup in the automobile world.
Mr. Malek is Wishpond’s primary investor supporting Wishpond from an early stage. Mr. Malek is an executive with a strong track record, wide range of functional experience and demonstrated ability to lead organizations through rapid growth. Recognized as a top entrepreneur in Canada, Mr. Malek founded two companies in the converged voice and data applications.
In 2000, Mr. Malek successfully sold one of his companies, SoundLogic, to Lucent Technologies. Mr. Malek holds a Bachelor’s degree in Computer Science Engineering from Western Michigan University and a Master of Computer Science from the University of Wisconsin-Madison.
Mr. Lobo is a seasoned leader with over 15 years of experience building technology products and companies from conception to scale. He is the co-founder of Boast.AI, a fintech platform that helps companies fund their R&D and innovation projects. In addition, Mr. Lobo also runs Traction, a non-profit community of more than one hundred thousand subscribers, where leaders from the fastest growing companies share learnings on building, growing, and scaling companies through podcasts, meetups and conferences. Previously Mr. Lobo led sales, marketing and product for several start-ups and was a venture partner at a Silicon Valley based venture capital fund.
Mr. Lobo has been covered in a number of mainstream media publications including Forbes, TechCrunch, Fox Business, Bloomberg, SF Biz Journals, Globe and Mail, and VentureBeat.He holds a Bachelor of Engineering degree in software engineering from Lakehead University, Ontario, Canada.
Latest News &
Press Releases
April 24, 2025
Wishpond Reports Record
Adjusted EBITDA in Fiscal 2024.
April 10, 2025
Wishpond Announces
Date for Fourth Quarter
Adjusted EBITDA in Fiscal 2024.
March 27, 2025
Wishpond Collaborates with Venops
Adjusted EBITDA in Fiscal 2024.
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